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-BARSIC- [3]
3 years ago
6

As firms build databases that contain customer ______, marketing researchers must be careful not to abuse this collection, which

may contain sensitive personal details.
Business
1 answer:
Ganezh [65]3 years ago
6 0

Answer:

The correct answer is information

Explanation:

Database Marketing is a form of direct marketing using databases of customers or potential customers to generate personalized communications in order to promote a product or service for marketing purposes. The communication method can be any addressable medium, as in direct marketing.

The difference between direct and database marketing is mainly due to the attention given to data analysis. Database Marketing emphasizes the use of statistical techniques to develop consumer behavior models, which are then used to select clients for communications. As a result, database marketers are also large users of Database Stores, since they have large amounts of consumer data which increases the chances that a more accurate product can be built.

There are two main types of database marketing: 1) Consumer databases and 2) Business databases. Consumer databases are primarily aimed at companies that sell to consumers, commonly abbreviated as "from business to customer" (B2C) or BtoC. Business databases are much more advanced in terms of the information they provide, this is mainly because business databases do not have the same privacy laws as consumer databases.

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Which business function is concerned with delivering a product or service to customers?
Gwar [14]

Answer:

Production

Production departments or companies are the manufacturing branches of a business to produce products or delivery of services to customers

4 0
2 years ago
When a firm's customers make investments in order to use its particular product or service, the customers incur which type of co
vladimir1956 [14]

When a firm's customers make investments in order to use its particular product or service, the customers incur switching costs if they purchase another firm's products or services instead. Therefore, the option B holds true.

<h3>What is the significance of switching costs?</h3>

The switching costs can be referred to or considered as the costs incurred by the customers of a product or a service when they use the alternatives or the competitive products available in the market, instead of the product they were using earlier.

Therefore, the option B holds true and states regarding the significance of the switching costs.

Learn more about switching costs here:

brainly.com/question/14728758

#SPJ1

When a firm's customers make investments in order to use its particular product or service, the customers incur which type of costs if they purchase another firm's products or services instead?

A. Acquisition costs

B. Switching costs

C. Alternative costs

D. Replacement costs

4 0
1 year ago
The Molding Department of Boswell Company has the following production data: beginning work process 40,000 units (60% complete),
Anna [14]

Answer: 770,000

Explanation:

Assuming materials are entered at the beginning of the process, the equivalent units materials will be:

Beginning work process = 40,000 units

Started into production = 730,000 units

Then equivalent units materials will be:

= 40000 + 730000

= 770000

5 0
3 years ago
Why it is difficult to know what is “business casual”.?
dsp73
Because casual is an objective term and what constitutes "casual" attire may drastically differ by company
8 0
3 years ago
Read 2 more answers
Margarite's Enterprises is considering a new project that will require $345,000 for new fixed assets, $160,000 for inventory, an
atroni [7]

Answer:

NPV = (53,222.44)

Explanation:

Net fixed asset                              345,000

Working capital

160,000 inventory + 35,000 Ar =   195,000

short term deb                                 (110,000)

net working capital                           85,000

Total investment                            430,000

salvage value 345,00 x 25% = 86,250

release of the working capital  85,000

Cash flow at end of project      171,250

annual cash flow

sales             550,000

cost              (430,000)

depreciation    69,000

EBT                   51,000

tax expense 35%

                        (17,850)

net income       33,150

+ dep                 69,000

cash flow           102,150

Now we calculate the present value of the net cash flow and the present alue fothe end of the project

C \times \frac{1-(1+r)^{-time} }{rate} = PV\\

C 102150

time 4

rate 0.15

102150 \times \frac{1-(1+0.15)^{-4} }{0.15} = PV\\

PV $291,636.04

\frac{Principal}{(1 + rate)^{time} } = PV  

Principla (sum of salvage and released Working capital   171,250.00

time   5.00

rate   0.15

\frac{171250}{(1 + 0.15)^{5} } = PV  

PV   85,141.52

NPV = 291,636.04 + 85,141.52 - 430,000 = (53,222.44)

6 0
3 years ago
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