I believe the answer you are looking for is concentration because reading a dull book would make you want to do other things rather than sitting there having to read something boring.
<span>There are four methods in order for Martha to sell her product to prospective buyers:
</span>1. Know the principal attributes of a product.
<span>2. Find how the customers rate are choosing these with respect to these attributes.
</span><span>3. Find where the company's product is on these attributes in the customers mind
</span><span>4. Place the company in a different poition in the minds of the customers.</span>
Answer:
The correct answer is letter "B": willing to pay money (reduce their income) to enforce their own sense of fairness.
Explanation:
The "ultimatum game" is an economic strategy in which two individuals are gathered knowing they will see each other only once. The first individual is in charge of proposing an offer on diving an amount of money. If the second individual rejects the offer neither one of them gets anything. If the second individual accepts the offer, the first individual obtains what was demanded and the rest goes for the second individual.
Thus, <em>the "ultimatum game" shows how someone (the second individual) could turn down a unique offer that does not meet his or her demands. This, with plain knowledge the offer another individual could provide, might be worse, thus, reducing the chances to obtain what is desired for defending his or her sense of fairness.</em>