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Zina [86]
3 years ago
10

You are a manager of a soft drinks company that is planning to go head to head with Coca-Cola to increase market share. Your str

ategy is to increase your product ranges that you plan to offer to Mass Market. Along with the extension of the products and product lines, you want to be responsive to the different geographic regions you plan to serve. So, your main focus is to balance the extended product categories along with the responsiveness to the geographic regions to serve. Currently you have a functional structure which may not be suitable for maintaining Products along with Geographic Responsiveness. So, you are required to IDENTIFY which Organizational Structure (For Example: PRODUCT BASED DIVISION, REGION BASED DEVISIONS, MATRIX STRUCTURE, etc.) would be best suitable if your strategy intends to: a. Lowering cost b. Increasing responsiveness c. or both
Business
1 answer:
madam [21]3 years ago
8 0

Answer:

Explanation:

Organizational structure is what is best for

1. lowering cost:

what would be most suitable here is the product based division structure. this is because the main goal is the launching of new product lines and also getting ranges that are in existence to be bigger. the divisions are smaller here, which is given to each single product line which may have their own R&D and response divisions. Efficiency is increased, product development cycle is reduced and so also is cost lowered.

2. increasing responsiveness:

what is best here is region/geographic based structure. this is as divisions that are smaller are given to distinct areas. this increases region specificness as well as the fact that it takes care of any grievances. the team here have good knowledge of the needs of the specific region and their socio cultural background.

3. both

the matrix structure is best when their is a goal to lower cost and at the same time increase responsiveness. the divisions are of two dimensions, primary and secondary. this therefore increases sharing of resources and also cost reduction. it uses both if these goals to enhance efficiency.

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3 years ago
In the last decade or so, there has been a dramatic expansion of small retail convenience stores (such as 7-Eleven, Kwik Shop, a
WINSTONCH [101]

Answer:

2) the time consumers save when purchasing goods there.

Explanation:

Their name explains everything. A convenience store is a store where someone can go and purchase goods easily and without any type of difficulty.

Of course a Walmart is cheaper, but will you travel 20 minutes just to get there, and spend 20 more minutes choosing and paying for a cheap good like a Coke, and then 20 more minutes back home. Whatever you save on buying the Coke, you will spend 50 times more in gas and personal time.

So even if a Coke costs $1 more in a 7-Eleven, it is worth it. You will save a lot of money by purchasing your Coke there.

6 0
3 years ago
Ad man Rosser Reeves believed that firms should develop a USP for each brand and stick to it. What does USP stand for?
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6 0
3 years ago
When a tax is placed on the buyers of cell phones, the size of the cell phone market
bonufazy [111]
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3 0
3 years ago
Porter Corporation makes and sells a single product called a Yute. The company is in the process of preparing its Selling and Ad
anzhelika [568]

Answer:

$519,800

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Variable cost per unit = $5.90 + $5.30 + $8.90 + $0.60

Variable cost per uni= $20.70

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= (14,000 * $20.70) + ($237,000 − $7,000)

= $289800 + $230,000

= $519,800

7 0
3 years ago
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