Available options are:
A. Esako and M-Pesa
B. Big data and Business analytics
C. Social media
D. Sproxil
Answer:
Social media
Explanation:
Social media is an internet-based or online platform that allows different registered users to share various forms of information and content, among other users, from anywhere across the globe.
Hence, given the available options, Another reason that is fueling the boom in fast-growing technology services is SOCIAL MEDIA, which, when done right, can virally spread awareness of a firm with nary a dime of conventional ad spending.
Answer:
$123,400
Explanation:
Calculation to determine what amount on the January pro forma income statement
Freight-out $5,000
(20,000 units x 0.25)
Depreciation on Admin. Equipment $10,000
Sales and Admin Sal. $46,400
[$40,000 + (.02 x $320,000)]
Advertising $12,000
Lease $45,000
Miscellaneous $5,000
Total $123,400
Therefore what amount on the January pro forma income statement is $123,400
Answer:
Answer to each part of the question is given below separately under specific headings with detailed explanation.
Explanation:
<u>a) Branding strategy recommendation</u>
The branding strategy they should opt is a multi-branding strategy, in which a company's objective is to market more than one product and/or brand under the same hood in order to increase their overall market share. This strategy is somewhat used by other known car manufacturers such as Toyota (Lexus), Honda (Acura) etc.
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<u>b) Branding strategy trade-offs</u>
The trade-off with this strategy is that the attention of Ferrari would be diverted from their main market segment and therefore, they will not be providing new products to the luxury market.
This will give the other companies in the same market segment the opportunity to increase their market share in the same segment.
<u>c) Opinion on the trading-down strategy</u>
It is fairly a risk for Ferrari to opt for the trading down strategy. This is due to the fact that their main market and objective is the luxury market to buy their expensive cars. Focusing on the new strategy could hurt their brand equity and this may impact their loyal buyers.
However, such could be avoided if they market this strategy with a foreign brand name and promote the name under the Ferrari hood by saying that the foreign brand has been designed by the Ferrari. Keeping the original Ferrari name and objective separate from this brand.
Answer:
Subtract operating costs, calculate taxes off of that number, and then add them back.
Explanation:
The computation of the operating cash flow is shown below:
= Earning before interest and taxes + Depreciation - Income tax expense
where,
Earning before interest and taxes = Sales - cost of good sold - depreciation expense
While calculating the incremental cash flows we deduct the operating cost, depreciation, tax expense and then added back the depreciation expense as it is a non cash expense
