Question

Shannon Hill needed to buy an airline ticket to visit her parents. She went to several websites to compare rates and chose a flight on Southwest Air lines because, for a similar price to other airlines, it had a better reputation for service. For Shannon, this flight is an example of which type of product?
a.Specialty
b.Convenience
c.Unsoughtd.
d. Shoppinge.
e. Durable

Answer 1

Answer:

d. Shopping

Explanation:

Based on the scenario being described within the question it can be said that this flight is an example of a shopping product. This term refers to a product that consumers purchase very rarely, and because of this choose to compare prices between all the available options in the market because they do not know what a regular price range actually is for that product.