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ElenaW [278]
4 years ago
9

You work for an investment bank that is marketing a new credit card. As part of your company's marketing strategy, you come up w

ith an animated penguin who is associated with your services, and your company comes up with the slogan, "Shopping with kings." Your ad campaign is viewed by millions around the country through television commercials, online ads, direct mail, and celebrity sponsors. W​hich of the following would be considered feedback?
a. c​ustomers apply for your bank’s credit card
b. c​ollege-aged students appreciate the slogan
c. Y​our target market likes the animated penguin
d. y​oung adults see the ad on a bus and call to ask questions
e. t​he media through which potential customers view the ads
Business
1 answer:
bulgar [2K]4 years ago
4 0

Answer:

Option D

Explanation:

Feedback is the information about reactions to a product, a person's performance of a task, etc. which is used as a basis for improvement.

When the company ran a campaign of marketing credit cards the young adults saw the ad and called to ask questions therefore the campaign was successful.  Option D matches perfectly in this scenario.  

You might be interested in
Titan Mining Corporation has 7.6 million shares of common stock outstanding, 280,000 shares of 4.5% preferred stock outstanding,
aivan3 [116]

Answer:

A. The Capital structure is : 4.23 % - Equity, 6.59 % - Preferred Shares and 89.17 % - Debt

B. The  firm should discount the project’s cash flows at 4.45 %.

Explanation:

Total Market Value = Market Value of Equity + Market Value of Debt + Market Value of Preferred Shares

Market Value of Equity =  280,000 shares × $61

                                      =   $17,080,000

Market Value of Preferred Shares = 280,000 shares × $95

                                                        = $26,600,000

Market Value of Debt = 165,000 bonds × $2,000 × 109%

                                    = $359,700,000

Total Market Value = $403,380,000

Capital Structure :

Weight of Equity = $17,080,000 / $403,380,000 × 100

                            = 4.23 %

Weight of Preferred Shares = $26,600,000 / $403,380,000 × 100

                                              = 6.59 %

Weight of Debt = $359,700,000 / $403,380,000 × 100

                          = 89.17 %

Thus, the market value capital structure is : 4.23 % - Equity, 6.59 % - Preferred Shares and 89.17 % - Debt

<em>Firms use the Weighted Average Cost of Capital (WACC) to discount the project’s cash flows.</em>

<u>Cost of Debt,</u><u> r</u>

PV = $2000 × 109 % = - $2,100

PMT = ($2,000 × 5.9%) ÷ 2 = $59

n = 19 × 2 = 38

P/YR = 2

FV = $2,000

r = ?

Using a Financial Calculator, Pretax cost of debt, r is 5,47 %

After tax cost of debt = Interest × ( 1 - tax rate)

                                   = 5,47 % × ( 1 - 0.25)

                                   = 4.10 %

<u>Cost of Equity</u>

Cost of Equity = Return on Risk Free Security + Beta × Return on Risk Premium Portfolio

                       = 3.5 % + 1.15 × 7.1%

                       = 11.67 %            

<u>Cost of Preference Stock  </u>          

Cost of Preference Stocks = 4.5%

<em />

WACC = ke(W/V) + kd(D/V) + kp(P/V)

           =  11.67 % × 4.23 % + 4.10 % × 89.17 % + 4.5% × 6.59 %

           =  4.45 %

7 0
4 years ago
A(n) _____ is a program that provides counseling and other help to employees having emotional, physical, or other personal probl
NeTakaya

An Employee Assistance is a program that provides counseling and other help to employees having emotional, physical, or other personal problems.

<h3>What are the main aims of employee assistance Programmes?</h3>

The primary goals of employee assistance programs In order to

a) change the company culture;

b) address team and individual performance; and

c) promote workplace well-being.

d) To draw employees' attention to the organizational power structures.

Employee assistance programs, or EAPs, offer short-term, confidential counseling for workers who are experiencing personal issues that are affecting their ability to do their jobs. Industrial alcoholism programs from the 1940s were the precursor to EAPs.

Learn more about Employee Assistance Programmes here:

brainly.com/question/4641621

#SPJ1

4 0
2 years ago
A father and mother are planning a savings program to put their daughter through college. Their daughter is now 8 years old. She
Anna71 [15]

Answer:

$4,102.57

Explanation:

we must first calculate the future costs of college:

cost of college year 1 = $16,200 x (1 + 2%)¹⁰ = $19,747.71

cost of college year 2 = $19,747.71 x 1.02 = $20,142.66

cost of college year 3 = $20,142.66 x 1.02 = $20,545.51

cost of college year 4 = $20,545.51 x 1.02 = $20,956.42

in order to determine how much money does the family need to have before college starts we must discount the cost of college by 7.5%:

PV cost of college year 1 = $19,747.71

PV cost of college year 2 = 20,142.66 / 1.075 = $18,737.36

PV cost of college year 3 = $20,545.51  / 1.075² = $17,778.70

PV cost of college year 4 = $20,956.42  / 1.075³ = $16,869.09

total = $73,132.86

the future value of the grandmother's deposits:

$13,000 x (1 + 7.5%)¹⁴ = $35,781.77

$2,900 x (1 + 7.5%)¹² = $6,907.16

total = $42,688.93

that means that you will need to save $73,132.86 - $42,688.93 = $30,443.93 by the time your child turns 18

you will make 4 deposits and their future value will be:

deposit x 1.075¹⁰ = 2.0610D

deposit x 1.075⁹ = 1.9172D

deposit x 1.075⁸ = 1.7835D

deposit x 1.075⁷ = 1.6590D

total = 7.4207D

yearly deposit = $30,443.93 / 7.4207 = $4,102.57

4 0
3 years ago
Which one is the bigger problem, economic inequality (the income and wealth gaps), or a lack of economic opportunity?
Paladinen [302]
Effects of income inequality, researchers have found, include higher rates of health and social problems, and lower rates of social goods, a lower population-wide satisfaction and happiness and even a lower level of economic growth when human capital is neglected for high-end consumption.
4 0
2 years ago
Your client, Bo Regard, holds a complete portfolio that consists of a portfolio of risky assets (P) and T-Bills. The information
babymother [125]
Your client, Bo Regard, holds a complete portfolio that consists of a portfolio of risky assets (P) and T-Bills. The information below refers to these assets. E(Rp) 12.00 % Standard Deviation of P 7.20 % T-Bill rate 3.60 % Proportion of Complete Portfolio in P 80 % Proportion of Complete Portfolio in T-Bills 20 % Composition of P: Stock A 40.00 % Stock B 25.00 % Stock C 35.00 % Total 100.00 % What is the expected return on Bo's complete portfolio?

A. 3.48 % B. 7.55 % C. 9.28 % D. 10.67 % <--Correct Answer

E(Rp) = (1/6)*0% + (1/2)*7% + (1/3)*12% = 9,33% or about 9,3%.

This is the correct answer.
6 0
3 years ago
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