Directed to ultimate consumers, consumer-oriented sales promotions are sales tools used to support a company's <u> advertising</u> and<u> personal selling</u>.
<h3>What is sales promotion?</h3>
Sales promotion can be defined as the process of creating awareness about a product to consumer or audience so as to increase sales.
Most companies or organization tend to makes use of sales promotion as a form of advertising in order to create product or brand awareness.
Therefore Directed to ultimate consumers, consumer-oriented sales promotions are sales tools used to support a company's <u> advertising</u> and<u> personal selling</u>.
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Answer:
<em>a. Par value is $10, and market price is $19. b. Par value is $5, and market price is $20.</em>
Explanation:
Answer:
It starts effecting price level - inflationary pressure in economy.
Explanation:
Expansionary policies are aimed at increasing Aggregate Demand, by Fiscal or monetary approach.
Fiscal expansion policy include increasing government public expenditure, reducing government tax revenue. Monetary Expansion policy aim include credit expansion - from decreased LRR, decreased bank rate, decreased marginal requirement etc
Significant expansion policy left for more than half an year, start exerting inflationary pressure on the economy price level.
Answer:
9.33%
Explanation:
The expected return of two asset portfolio is the weighted average of individual assets' expected to return as computed thus:
Portfolio expected return=(weight of market portfolio*expected return of market portfolio)+(weight of riskless security*expected return of riskless security)
weight of market portfolio=amount invested in market portfolio/total invested amount
weight of market portfolio=$80,000/$120,000=66.67%
expected return of market portfolio=market risk premium+riskless return
expected return of market portfolio=8%+4%=12%
weight of riskless security=1-66.67%=33.33%(since total investment which is 100% is 1)
expected return of riskless security=4%
Portfolio expected return=(66.67%*12%)+(33.33%*4%)
Portfolio expected return=\=9.33%
Answer:
a. A Ba1 corporate bond <u>2 (not investment grade)</u>
b. A ten-year BBB- corporate bond with a YTM of 7% <u>3 (medium risk but still investment grade)</u>
c. A secured loan from Argosy Gaming, which is a B- rated firm <u>4 (less risky since it is backed by a collateral)</u>
d. A senior subordinated bond from Argosy Gaming <u>1 (highest risk)</u>
Explanation:
There are two major bond rating agencies in the US: Moody's and Standard & Poor's.
Their rankings are very similar, although the letters vary a little:
AAA: safest
AA: low risk
A: low risk
BBB: medium risk
BB: a little bit more riskier
B: risky
CCC: very high risk
CC: even riskier
C: riskiest
D: junk, in default
