<span>If an adverb modifies a verb, generally you should place it before the verb. If there is a helping verb you can place it between the helping verb and the main verb.</span>
Answer:
The Department of Education's literacy campaign uses several techniques to persuade a broad audience that strong reading skills are beneficial.
Explanation:
I believe that this is the best thesis statement as it is concise, coherent and gives you room for various sub-topics in the essay. I would reccomend mixing this and the first thesis statement in your question, by using higher modality in this thesis. : )