Question

Mobile phones have evolved from devices intended to place and receive phone calls into handheld multimedia communications devices, but in the eyes of some customers these new features make the phones less desirable. This is an example of: A. sustainable design. B. quality function deployment. C. robust design. D. creeping featurism. E. component commonality.

Answer 1

The correct answer would be option D, Creeping Featurism.

Mobile phones have evolved from devices intended to place and receive phone calls into handheld multimedia communications devices, but in the eyes of some customers these new features make the phone less desirable. This is an example of Creeping Featurism.

Explanation:

Creeping featurism is a very informal word, used to describe the tendency of systems. Creeping Featurism is a slang. When systems become more complex over the period of time by the addition of new features that leave behind the original goal of the system or device, then a term Creeping Featurism is used for the tendency of such systems.

The best example of creeping featurism is given in the question. The mobile phones were first started to be used for sending and receiving calls, or to send simple text messages to people. But now with the passage of time, more and more complex features have been introduced in the cell phones which make them more of a calling device. Now through a smart phone, people can send and receive pictures and videos, can send or receive emails,  can use it to write documents or make presentations, can surf the internet without any limitations, and a lot lot more. So such features have left the basic purpose of the cell phones far behind and we can say that this is an example of creeping featurism.

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