Answer:
As the variable cost increased by $2.10 per book so if publisher wants to start making profit at same level of production then it should increase the selling price of the book by $2.10. As the increase in cost and selling price will be same so the publisher will also start making profit at same production level.
Answer: Piggy backing
Explanation: Piggy back exporting is done by suppliers of a product and entails them supplying a certain function of the business only and just buying the actual product from local sellers. Another option can be that the supplier works with the local seller, and sells the seller's goods on behalf of seller for a commision. The suppliers are known as the carriers and the local sellers are known as the riders.
The customer entering the foregin market is the rider, and the suppliers supplying the parts ahd customer service is the carrier. The customer does not fully need to produce the product from scratch, and is able to acquire this from the suppliers who already have it. The custoemr, who is the rider, is thus able to "ride" on the back of the "carriers" back and ideas set in motion for their product.
Answer:
A. True
Explanation:
It can hop on the trend to seem appealing. Ex: in the early 2000s, crop tops where a trend, so businesses where all making shirts that are crop tops so people would buy them.
Answer: (E) Pull strategy
Explanation:
The pull strategy is one of the type of the marketing technique or the strategy in which the customers are pulled towards the product by using this strategy.
We use various types of mass media and the advertising for promoting the products and the services. It is also known as one of the type of channel strategy.
The main goal of the pull strategy is that by using various promotional tool we attract the consumers or user to the product and the services which is provided by an organization.
Therefore, Option (E) is correct.
