Question

If a firm has demographic and purchasing information about its customers, the firm can use data mining techniques to create marketing mixes based on consumer self-values. find out which competitors its customers purchase from. determine which syndicated data warehouse services to purchase. build separate marketing programs for different demographic segments. understand psychographic motivations.

Answer 1

Answer:

Build separate marketing programs for different demographic segments.

Explanation:

If a firm has detailed information regarding the demographic and purchasing data of the clients that helps to arrange the product and services in a more concise level. More importantly, they can take that information and design marketing programs accordingly, and those marketing programs can be made to facilitate different marketing segments and target market.