Positioning strategy that focus on competition will try to create a perception that the product offer some sort of value that make it better compared to other competition.
White meat often considered as a healthier option since it lower in cholesterol and Saturated Fat.
By Creating the statement "Pork. The Other White Meat." , the advertising team wanted the people to see that pork is healthy and offer nutritional value as white meat , even though pork is a red meat and taste better.
Yes, this is true.The EU was established to make the trade between the European nations more efficient: by removing obstacles and introducing a free market in which multiple countries participate.
