Energizer emphasizes the importance of a relationship marketing. Why? Relationship marketing builds brand loyalty, interaction and long-term engagement from consumers. Energizer used this method from the beginning wanting to connect with their audience and build one-on-one relationships. The Energizer Bunny came about to promote their brand and customers connected and now recognize the Bunny as part of Energizer.
Answer:
C. $737,500
Explanation:
The formula to compute the ending balance of retained earning is shown below:
The ending balance of retained earning = Beginning balance of retained earnings + net income - dividend paid
= $659,000 + $220,000 - $141,500
= $737,500
The net income is calculated below:
= Sales revenues - expenses
$600,000 - $380,000
= $220,000
Answer:
If the effective tax rate increases then the net savings coming from investments will get lowered as a result the investment will have higher payback period (The increase in effective tax rate would lower demand of the product which means there is decline in net saving arising from the sale of the product). Likewise this decrease in annual net savings will also decrease the internal rate of return which shows that their are increased chances of project rejections. The NPV method is based on cash flows and relevant costing just like IRR and payback method but the only difference is that it assumes that the cash earned would be reinvested at cost of capital. The NPV will also decrease due to increased effective tax rate.
