1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
SSSSS [86.1K]
3 years ago
7

You have been asked to give a presentation to your co-workers in the digital marketing department at your current employer on wh

at factors should be considered in assessing the effectiveness of your firm’s search and display ads more accurately. Choose any two of the five issues related to measuring the effectiveness of search and display ad that are discussed in the Digital Marketing reading and briefly outline what you will tell your co-workers.
Business
1 answer:
MArishka [77]3 years ago
5 0

Answer:

Five metrics for measuring the effectiveness of Display Ads are:

  1. Impressions
  2. Click-Through Rate
  3. Viewers
  4. Conversions/Return on Investment (ROI)
  5. Returning visitors

I will speak on item 1 and item 4 using the following outlines:

Item 1:

  • Unfilled Impressions
  • Fluctuating Impressions
  • How ad impressions are measured by Google

Item 2:

  • How to calculate Conversions/ROI on Display ADs
  • Conversion Tracking
  • Improving Conversion and ROI on Display ADs

Cheers!

You might be interested in
Adams Manufacturing allocates overhead to production on the basis of direct labor costs. At the beginning of the year, Adams est
Ostrovityanka [42]

Answer:

150%

Explanation:

Computation of the predetermined overhead rate

Using this formula

Predetermined overhead rate=Estimated overhead/Estimated direct labor cost

Let plug in the formula

Predetermined overhead rate=$322,500/ $215,000

Predetermined overhead rate=1.5*100

Predetermined overhead rate=150%

Therefore Predetermined overhead rate will be 150%

6 0
3 years ago
The Sisyphean Company has a bond outstanding with a face value of $ 5 comma 000 $5,000 that reaches maturity in 5 5 years. The b
lilavasa [31]

Answer: $5,219.59905

the price that the bond traded for would be closest to

$5,220 (rounded to whole number)

Explanation:

Using the price of bond formula below:

Price = C × 1 - [(1+r)^-n] /r + F/ (1+r)^n

C = coupon rate = 9.1% of face values ($5,000)

F= Face value(par value) = $5,000

n = number of years to maturity; 5

r = YTM (yield to maturity) = 8% = 0.08

Price = 455 × 1 - [(1+0.08)^-5]/0.08 + 5,000/(1+0.08)^5

Price = 455 × 1 - [(1.08)^-5]/0.08 + 5,000/(1.08)^5

Price= 455 × ( 1 - 0.680583197)/0.08 + 5,000 / 1.46932808

Price= 455 × (0.319416803)/0.08 + 3,402.91598

Price = 1,816.68307 + 3,402.91598

Price= $5,219.59905

≈$5,220 to the nearest whole number.

8 0
3 years ago
According to the textbook, government price controls fail because: A. they are not enforced. B. legislation cannot repeal basic
Morgarella [4.7K]

Answer:

The correct answer is letter "B": legislation cannot repeal basic economic motives.

Explanation:

Government price controls are regulations imposed by the central government of a country to set limits on prices of certain goods or services because of a surplus, shortage or simply to maintain the demand and supply of those products at their equilibrium level.  

However, the demand for some of those products could be unpredictable because individuals could react in opposite directions even if the government has set rules against consumers' favor. <em>Customers' motives might not be always repealed by legislation</em>.

4 0
3 years ago
A bond that is initially sold primarily in countries other than the country of the currency in which the issue is denominated is
Murljashka [212]

International bond that is sold primarily in countries other than the country of the currency in which the issue is denominated.

<h3 /><h3>What is Eurobond?</h3>

A Eurobond is a debt instrument that's denominated in a currency other than the home currency of the country or market in which it is issued.

Eurobonds are frequently grouped together by the currency in which they are denominated, such as Eurodollar or Euro-yen bonds.

Eurobonds are the bonds denominated in a currency other than that of the country in which they are issued.

A bond denominated in Japanese Yen and issued in the UK, or a bond denominated in US dollars and issued in France or the UK are examples of Eurobonds.

To learn more about Eurobond, refer to:

brainly.com/question/26271508

#SPJ4

5 0
1 year ago
If possible at either your place of employment or your school, attempt to determine how easy it would be to perform dumpster div
victus00 [196]
<span>Working for a mental health agency, it is next to impossible to access information. Our agency is required by law to maintain all client records for 7 years in a secured area (limited access by Executive Director & Director of Operations, No access by employees). After 7 years they are to be disposed of properly. Our agency shreds our documents personally as to not allow a private company to do so, hence there is no breach of confidentiality. Then a private company (document disposal company) removes the shredded documentation for destruction. So it would be impossible (or at least, improbable) to obtain access to our organization information through dumpster diving.</span>
3 0
4 years ago
Other questions:
  • Mark tells Leslie that his stereo has quadraphonic speakers because he was told that when he bought it. Leslie buys the stereo,
    8·1 answer
  • Which one of the following types of disclosure costs is the cost of disclosing the company’s pricing strategies? A. Political co
    12·1 answer
  • Which of the following is a characteristic of the 529 plan that makes it different from the Coverdell Education Saving Account?
    13·2 answers
  • aria's Food Service provides meals that nonprofit organizations distribute to handicapped and elderly people. The following is h
    15·1 answer
  • A demand curve is built on the assumption that
    15·1 answer
  • Kleister Company issues bonds for $100 million and repays a long-term notes payable of $10 million. The company also repurchases
    12·1 answer
  • The specific identification method of costing inventories is used when the
    5·2 answers
  • ABC Lumber spent $1,000 cutting down a tree. The result was 40 unfinished logs that sell for $20 each and 100 bags of sawdust th
    15·1 answer
  • Gideon Company uses the direct write-off method of accounting for uncollectible accounts. On May 3, the Gideon Company wrote off
    15·1 answer
  • 3. 1.2 Explain how the looting of shops and malls will affect businesses in terms of the relationship between social responsibil
    10·2 answers
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!