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SSSSS [86.1K]
3 years ago
7

You have been asked to give a presentation to your co-workers in the digital marketing department at your current employer on wh

at factors should be considered in assessing the effectiveness of your firm’s search and display ads more accurately. Choose any two of the five issues related to measuring the effectiveness of search and display ad that are discussed in the Digital Marketing reading and briefly outline what you will tell your co-workers.
Business
1 answer:
MArishka [77]3 years ago
5 0

Answer:

Five metrics for measuring the effectiveness of Display Ads are:

  1. Impressions
  2. Click-Through Rate
  3. Viewers
  4. Conversions/Return on Investment (ROI)
  5. Returning visitors

I will speak on item 1 and item 4 using the following outlines:

Item 1:

  • Unfilled Impressions
  • Fluctuating Impressions
  • How ad impressions are measured by Google

Item 2:

  • How to calculate Conversions/ROI on Display ADs
  • Conversion Tracking
  • Improving Conversion and ROI on Display ADs

Cheers!

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Which of the following best describes how consumers make financial decisions in a market economy? A. The media forces consumers
notka56 [123]

Answer:

B. They make choices based on their self-interests.

Explanation:

A market economy can be defined as the economy of a country where by the government has a minimal influence or intervention on how the market operates.

A market economy is regulated by the individuals that owns the businesses in that economy. These individuals have the ability to direct resources that they need from production to their firms and businesses.

A market economy is largely or greatly influenced and regulated by the rate of supply and demand. Consumers in a market economy have to sometimes paid a high price for the goods and services that they require. Consumers make financial decisions in a market economy by making their choices based on self interests.

A market economy is a very competitive economy because

a. the demand of goods and services by consumers have increased therefore this results in an increase in production of goods and services.

b. The producers tend to high innovative when producing this goods and services required by the consumers.

In a market economy, businesses and firms tend to have an increased of a very high rate of efficiency when producing goods and services such that they minimise or lower the cost of production while ensuring that they make high or huge amounts of profits.

4 0
3 years ago
Which of the following is the best advice for written communication that is highly important?
Elodia [21]

Answer:

"D" is the correct answer!

Explanation:

Written communication is the use of a printed message, such as letters, training manuals, memos, proposals and emails. Emails. memos etc are all technology channels or apps.

4 0
2 years ago
Money, Inc., a calendar year S corporation in Denton, Texas, has two unrelated shareholders, each owning 50% of the stock. Each
ratelena [41]

Answer:

See below

Explanation:

a. At the end of the year, before distribution, each shareholder's basis

= $400,000 + $100,000 + $50,000

= $550,000

b. After the distribution, each shareholder's basis is

= $300,000 + $200,000

= $500,000

c. Therefore, each shareholder has

$250,000 worth of dividend income.

3 0
3 years ago
Can someone help pick 1, 2,or 3 ?
ollegr [7]

Answer:

2no I think you are confused so

8 0
2 years ago
In a periodic inventory system, which of the following accounts may be closed by debiting Cost of Goods Sold? a) Sales, Inventor
Svetradugi [14.3K]

Answer:

c) Inventory (beginning) and Purchases.

Explanation:

When you use perpetual inventory system, you must record cost of goods sold every time you make a sale. But when you use a periodic inventory system, you close cost of goods sold with merchandise inventory account at the end of the period.

beginning inventory + purchases - ending inventory = cost of goods sold

6 0
2 years ago
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