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Dafna11 [192]
3 years ago
15

Smithy Writing Implements has launched a range of markers with gel inks that show up brightly on dark surfaces. The pens have sp

ecial writing tips and specially designed caps to prevent the ink from drying. The ad campaign for the pens, however, focuses only on their capability to write on dark surfaces as this feature is not offered by any of their competitors. In the given scenario, this feature is an example of _________.​
a. a consumer stimulant
b. product parity
c. a unique selling proposition
d. an advertising specialty
Business
1 answer:
RoseWind [281]3 years ago
4 0

Answer: c. a unique selling proposition

Explanation:

A unique selling proposition is when a product has a unique feature that differentiates it from other products.

Smithy writing's pens writes on dark surfaces. This feature is unique to smithy writing only as other competitors don't have this feature. This is an example of a unique selling proposition.

Product party is when a product is so similar to other products that consumers can use the product in place of other similar products.

Consumer stimulants induce consumers to purchase a product. They include promos, discounts, coupons etc

Specialty advertising is when a company gives promotional products to consumers in order to increase brand awareness.

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For each of the following transactions, identify it as a financial capital inflow or financial capital outflow in the United Sta
Alexxandr [17]

Answer: See explanation

Explanation:

The balance of payment show tge transactions that occur between a country and another country.

a. The U.S. exports cars to be sold in Canada.

This is a financial capital inflow and the transaction is in the current account.

b. Pepsi buys a factory in Mexico.

This is a financial capital outflow and the transaction is in the financial account.

c. A Brazilian company buys an apartment building in Boston.

This is a financial capital inflow and the transaction is in the current account.

d. The central bank of China purchases a U.S. Treasury Bond.

This is a financial capital inflow and the transaction is in the financial account.

e. A businessman is paid dividends on the stock from a foreign corporation that he owns.

This is a financial capital inflow and the transaction is in the financial account.

5 0
3 years ago
1. A speculative attack on a currency occurs when:
Shalnov [3]

Answer:

B. Investors´ perceptions change, making a fixed exchange rate untenable.

Explanation:

A speculative attack happens when a lot of untrustworthy assets are sold by many investors and with that sale, they buy valuable assets.

In currency, it occurs when the national currency is sold massively and suddenly by national and foreign investors. These types of speculative attacks are seen especially on currencies that use a fixed exchange rate. They have the value of it tightened to a foreign currency.

I hope this answer helps you.

8 0
3 years ago
Affiliate marketing is _____.
statuscvo [17]

Answer:

the practice of advertising the products and services of several companies on Web pages, blogs, and streaming music services, among other outlets and paying compensation for either the referral or the sale

7 0
3 years ago
Read 2 more answers
PLEASE ANSWER THIS:
natita [175]

Answer:

It allows non-government organisations and non-profits to identify the businesses they want to work with and share strategies. Under the shared value framework, companies can identify social issues and develop innovations and strategies to resolve problems while opening new markets and generating growth.

4 0
3 years ago
Sergey brin and larry page are the founders of google. most would agree that they have a superb product, but in order to grow, t
Mnenie [13.5K]
The appropriate response is two strengths and one threat. Jake had two qualities (these are inward to the operation): (1) $100,000 financing, (2) three talented installers. He had one danger (outer to the operation): (1) poor economy prove by almost no new development and property dispossessions
6 0
3 years ago
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