I believe the answer would be Scribes
Today's health challenges are formidable, including an ageing population; unhealthy lifestyles; the burden of behavioural determinants leading to increased mortality and morbidity from noncommunicable diseases; the rapid transfer of infectious pathogens and the potential for global pandemics; national disasters.
Cutting down on your consumption of nicotine over time until eventually your consumption is non-existent. if you quit cold turkey, you will go through withdrawals. Not fun.