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satela [25.4K]
3 years ago
6

You have a maximum cost-per-click (max. cpc) bid of us$2 for a keyword. to determine the prospective impact of raising this bid

to us$3, you could use:
Business
1 answer:
ivann1987 [24]3 years ago
7 0
Bid simulator.This is because a bid simulator allows the user to make changes to the max.cpc and this can change the cost of the number of clicks and the conversion value.They also help you different bids can change your ads.This is critical because this makes one know how to improve the performance.
You might be interested in
In order to accurately assess the capital structure of a firm, it is necessary to convert its balance sheet figures from histori
pychu [463]

Answer:

$19,708,745

Explanation:

We first have to calculate the present value of the bonds:

Nper = 20 (10 years x 2 payments per year)

R = 11% / 2 = 5.5%

Payment = 83 / 2 = 41.50

Future value = 1,000

PV = ?

To calculate the present value we can use an excel spreadsheet and the present value function =PV(5.5%,20,41.5,1000) = $838.67

Now we calculate how many bonds were issued = $23,500,000 / $1,000 = 23,500 bonds.

To determine the market value of the debt outstanding we multiply the present value of the bonds times the total number of bonds outstanding

= $838.67 x 23,500 = $19,708,745

8 0
3 years ago
South Sea Baubles has the following (incomplete) balance sheet and income statement. BALANCE SHEET AT END OF YEAR (Figures in $
drek231 [11]

Answer:

South Sea Baubles

1. Shareholders' equity in 2015 and 2016 =   $300  and  $260 respectively.

2. Net working capital in 2015 and 2016 = $25 and $110 respectively.

3. Taxes paid in 2016 = $84.

4. Cash provided by operations during 2016 = $666.

5. South Sea's gross investment in fixed assets = $100 ($105 - $95).

Explanation:

a) Data and Calculations:

BALANCE SHEET AT END OF YEAR (Figures in $ millions)

Assets                                                     2015         2016

Current assets                                       $ 105       $ 215

Net fixed assets                                       950       1,050

Total assets                                         $1,055    $1,265

Current liabilities                                    $ 80       $ 105

Long-term debt                                       675         900

Total liabilities                                       $755     $1,005

Shareholders' equity                           $300        $260

Liabilities and Shareholders' Equity $1,055      $1,265

INCOME STATEMENT, 2016 (Figures in $ millions)

Revenue               $ 2,025

Cost of goods sold   1,105

Gross profit             $ 920

Depreciation              425

EBIT                          $495

Interest expense       255

Profit before taxes  $240

Income taxes (35%)    84

Net Income            $ 156

Cash provided by operations:

Net income =      $156

Depreciation        425

Working capital:

Current assets      110

Current liabilities (25)

Net cash           $666

8 0
3 years ago
When the Lego Movie was released to movie​ theaters, the intent was not necessarily to sell more​ Legos, but the firm did ha
Harman [31]

Answer:

The correct answer is the option B: branded.

Explanation:

To begin with, the term of <em>branded content</em>, in the field of marketing, refers to the practice that focuses in the creation of multimedia content that is funded or outright produced by and advertiser and whose main purpose is to give a message of the values of the company in the content created.

Secondly, the case of Lego is an example of branded content due to the fact that the company did not want to sell more products but instead <u>wanted to create a content that shows the values of the company such as imagination, being oneself and having fun</u>.

3 0
3 years ago
Periodic Inventory Using FIFO, LIFO, and Weighted Average Cost Methods
SIZIF [17.4K]

Answer:

LIFO ending inventory $   544.00

Weighted average:      $    565.44‬

FIFO ending invetory:  $   590.00

Explanation:

weighted-average:

1,449 / 41 = 35,34

Ending Inventory

16 x 35.34

LIFo we pick the first 16 units as the latest were sold:

8 units at $ 33  =  $ 264

8 units at $ 35  =  $ 280

Total ending inventory $ 544

FIFo we pick the last as the first one are the first being sold

15 units at 37 = 555

1 unit at 35 =       35

total ending      590

7 0
2 years ago
Read 2 more answers
As a firm's sales grow, its current assets also tend to increase. For instance, as sales increase, the firm's inventories genera
yanalaym [24]

Answer: True

Explanation:

Current assets are the assets that a company had and which are expected to be either used or sold over the next year. Examples of current assets are cash, cash equivalents, stock inventory, accounts receivable, marketable securities, and other liquid assets.

It should be noted that when the sales of a from continue to grow, the current assets of such company also increases. An example is when there is an increase in the sales increase, this.will also have an impact on the firm's inventories as there will be an increase.

6 0
3 years ago
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