Answer:
Urgency / Postponement leads to customer inelastic demand of ice melt.
Explanation:
Elasticity of demand is responsive change in demand of good, due to change in price. Formula = % change in demand / % change in price
Factors Affecting Price Elasticity of Demand : Nature of commodity, Income, substitutes availability, time period, urgency / postponement, share in total expenditure,
Inelastic Demand is when demand responds proportionately less to price change. % change in demand < % change in price
Case 'Customer critically needs ice melt to drive to work' : This has inelastic demand i.e demand less respondent to price changes (he will buy that at high price too). Such because of the urgency of this demand & less scope of its postponement.
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<span>P. Step 1: Define the Problem. Why do you have to make a choice?
A. Step 2: List the Alternatives.
C. Step 3: Determine the Criteria (rules for evaluating or testing options)
E. Step 4: Evaluate the alternatives.
<span>D. Step 5: Make the Decision.</span></span>
Answer:
work closely with existing customers to better satisfy their wants and needs.
Explanation:
Relationship marketing is simply the development, growth, and sustaining of long-term, cost-effective relationships with individual customers, suppliers, employees, and other partners for mutual benefit of parties involved. It emphasize is placed more in retaining or sustaining customers because new customers are more expensive compared to existing customers and can help an organisation have long-term, cost-effective links with individual customers for benefits between both sides.
Answer:
The first method would use prefabricated building segments, would have an initial cost of $6.5 million.