1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
riadik2000 [5.3K]
3 years ago
13

Identify whether each of the examples represent a "House of Brands" or a "Branded House" for of brand architecture. Procter &amp

; Gamble Toothpaste & Mouthwash Brands Crest, Colgate, Scope, Oral - B Answer 1 Coca Cola Soft Drink Brands Coca Cola Zero, Coca Cola, Coca Cola Life Answer 2 Virgin Brands
Business
1 answer:
Sunny_sXe [5.5K]3 years ago
3 0

Answer: Procter &Gamble: House of Brands

Coca Cola Soft Drink Brands: Branded House

Virgin Brands: Branded House

Explanation:

House of Brands and Branded House are two forms of marketing architecture.

A house of Brands: is an umbrella brand for different products each with its own unique appeal, target audience and marketing designed to appeal to its audience.  Procter & Gamble is such an example with products such as Crest, Colgate, Scope, Oral - B. Each of these brands is given a strong brand presence without necessarily drawing on the strength of the Procter & Gamble brand.

A branded house has a single brand presence and its marketing leverages on the brand strength, even when it is geared towards different audiences for different products.  Coca Cola and Virgin Brands are examples. Despite having widely varying products, the Virgin brand is used as an overall marketing brand.

You might be interested in
How would you convince your investor audience about the merits of your investment idea? ( give some decisions)
rusak2 [61]
Angel Investors
You have a unique idea for a business it will be successful. You find an individual willing to invest $1..
6 0
3 years ago
Mr kleaners acquired new industrial washing mavhine,the list price price of which was 52000.the supplier allowedva tade discount
Cloud [144]

Answer:

I think its $48,950.

Explanation:

you subtract 4,000 from 52,000 which is 52,000 - 4,000 = 48,000.

then you will add that extra $950 getting you a total of $48,950.

if I'm wrong I'm sorry I'm not that good at math.

7 0
3 years ago
Imagine that you are serving as the general manager of a hotel. What three aspects do you think would be most important to the s
Strike441 [17]

Answer:

1. Create and give innovative experience.

2. Brand and reputation operation

3. Improvement in workers general welfare

Explanation:

As a manager in an hotel, I would Improve the facets of the hotel by

1. Create and give innovative experience. As a manager, I would ensure the hotel create and delivers top notch service considering there are competition in the hospitality industry.

2. Brand and reputation operation. When customers receives a world class experience, reputation is being created here. I would then sustain this reputation by making it a brand upon which the hotel will be identified with subsequently.

3. Improvement in workers general welfare. This is very critical to the success of the hotel. Once workers are well paid , it would spur them to work and align with the vision I have for the hotel.

8 0
3 years ago
On January 2, 2020, Vaughn Manufacturing began construction of a new citrus processing plant. The automated plant was finished a
12345 [234]

Answer:

Vaughn Manufacturing

1. The weighted-average accumulated expenditures for 2017 were:

c. $1,200,000.

2. The interest capitalized for 2017 was:

b. $144,000

3. The weighted-average accumulated expenditures for 2018 by the end of the construction period were:  

= $2,546,000.

4. The interest capitalized for 2018 was:

= $267,000.

Explanation:

a) Data and Calculations:

Expenditures for the construction were as follows:

Date                                   Amount of     No. of months  Weighted Average

                                         expenditure                                 Expenditure

2020:

January 2, 2020                 $613,000         12/12                     $613,000

September 1, 2020            1,802,400          4/12                       600,800

December 31, 2020          1,802,400          0/12                        0

Total weighted-average expenditure for 2020 =                $1,213,800

Which is approximately = $1,200,000

Interest capitalized = $144,000 ($1,200,000 * 12%)

Capitalized expenditure by December 31, 2020 = $1,344,000 ($1,200,000 + $144,000)

Date                                   Amount of     No. of months  Weighted Average

                                         expenditure                                 Expenditure

2021:

January 1, 2021                 1,344,000        9/9                   $1,344,000

March 31, 2021                  1,802,400       6/9                      1,201,600

September 30, 2021        1,203,000        0/9                      0

Total weighted-average expenditure for 2020 =           $2,545,600

Which is approximately $2,546,000

Interest capitalized for 2018 = $267,330 ($2,546,000 * 10.5%)

Approximately $267,000

7 0
3 years ago
Steve owns Barb, Inc. and has grown the business over the last 15 years and is the sole owner. He decides to sell 40 percent of
Mamont248 [21]

Answer:

a. Steve will not have a capital gain in Year 1 for tax purposes.

Explanation:

Since Steve (the owner of Barb) sold his stocks to an ESOP (employee stock ownership plan), then he will be able to avoid capital gains taxes at least for the first year. ESOPs are qualified retirement plans and when they invest in stocks of the same sponsoring company, the transaction is not taxed if the seller reinvests (buys other stocks). As long as ESOP holds at least 30% of the company's stocks, then Steve can defer his taxes.

3 0
3 years ago
Other questions:
  • Wesimann Co. issued 13-year bonds a year ago at a coupon rate of 8.5 percent. The bonds make semiannual payments and have a par
    9·2 answers
  • Workers of Steel Company go on strike. During the strike, it is legal for the strikers to
    6·1 answer
  • Is Faraj legally required to pay this additional amount in this case? Melissa Faraj owns a lot and wants to build a house accord
    9·1 answer
  • Energy that is stored and available to be used later is called
    14·1 answer
  • Jason, a high-school student, mows lawns for families in his neighborhood. the going rate is $12 for each lawn-mowing service. j
    8·1 answer
  • Suppose the economy is on the classical range of the aggregate supply curve and has a problem with inflation. According to Keyne
    13·1 answer
  • Bayside Coatings Company purchased waterproofing equipment on January 2, 20Y4, for $190,000. The equipment was expected to have
    6·1 answer
  • Assume that a "leader country" has real GDP per capita of $50,000, whereas a "follower country" has real GDP per capita of $25,0
    10·1 answer
  • Tensions that led to the French and Indian War were based on competition among
    7·2 answers
  • revenue prediction for integrated renewable energy and energy storage system using machine learning techniques""
    7·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!