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riadik2000 [5.3K]
3 years ago
13

Identify whether each of the examples represent a "House of Brands" or a "Branded House" for of brand architecture. Procter &amp

; Gamble Toothpaste & Mouthwash Brands Crest, Colgate, Scope, Oral - B Answer 1 Coca Cola Soft Drink Brands Coca Cola Zero, Coca Cola, Coca Cola Life Answer 2 Virgin Brands
Business
1 answer:
Sunny_sXe [5.5K]3 years ago
3 0

Answer: Procter &Gamble: House of Brands

Coca Cola Soft Drink Brands: Branded House

Virgin Brands: Branded House

Explanation:

House of Brands and Branded House are two forms of marketing architecture.

A house of Brands: is an umbrella brand for different products each with its own unique appeal, target audience and marketing designed to appeal to its audience.  Procter & Gamble is such an example with products such as Crest, Colgate, Scope, Oral - B. Each of these brands is given a strong brand presence without necessarily drawing on the strength of the Procter & Gamble brand.

A branded house has a single brand presence and its marketing leverages on the brand strength, even when it is geared towards different audiences for different products.  Coca Cola and Virgin Brands are examples. Despite having widely varying products, the Virgin brand is used as an overall marketing brand.

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Corn is an input in the production of tortillas. If you don't know anything about the demand curve, which of the following can y
Makovka662 [10]

Answer:

3.14

Explanation:

8 0
3 years ago
"Which of the following is NOT a symptom of potential investment scams? a.Pressures to get in early on the investment. b. A busi
Simora [160]

Answer: Promise of returns comparable to Treasury bonds.

Explanation: Treasury bonds are debt security assets bought from the government of the United States which have a fixed interest rate, and a maturity period of about 10 years. They are very safe form of investment with little risk involved.

An investment with returns similar to that of treasury bonds, can be a legit form of investment because the interest rate is relatively reasonable.

6 0
3 years ago
Following are financial statement numbers and ratios for CVS Health Corporation for the year ended December 31, 2016. 2016 Total
77julia77 [94]

Answer:

The correct option is B,$6,710 million

Explanation:

First and foremost,one needs to be aware that net operating profit margin(NOPM) of 3.6% was computed  by dividing operating profit after tax by  the total revenue for 2016,hence we use same formula to determine the net operating profit after tax for 2017 by merely changing the subject of the formula.

NOPM=net operating profit after/total revenue

net operating profit after tax=NOPM*total revenue

NOPM remains at 3.6%

total revenue for 2017=total revenue for 2016*(1+growth rate)

total revenue for 2016 is $177,526 million

growth rate is 5%

total revenue for 2017= $177,526*(1+5%)=$ 186,402.30  million

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8 0
3 years ago
Dennis, who consumes only grilled chicken sandwiches and salads with low-fat dressing, has a weekly income of $100 to spend on f
Kitty [74]

Answer:

1. buy more salads and fewer sandwiches.

Explanation:

As we know that

\textup{MU}_{S}=\textup{Marginal utility of Sadwitches}

\textup{MU}_{SA}=\textup{Marginal utility of Salad}

\textup{P}_{S}=\textup{Price of Sanswithches}

\textup{P}_{SA}=\textup{Price of Salads}

Therefore

\frac{MU_{S}}{MU_{SA}}=\frac{P_{S}}{P_{SA}}

\frac{MU_{S}}{MU_{SA}}=\frac{\$40}{\$40}=1

Now the price ratio is

\frac{P_{S}}{P_{SA}}=\frac{\$3}{\$2}=1.5

It is probable if you rising marginal utility numbering and reduce denominator marginal utility. If you reduce their intake, the MU of a food item will raise. Such decrease in the composition would make the quantity of the food element scarce. And its usefulness goes up. The Numerator here is sandwich MU. And to increase their marginal utility, you can reduce sandwich consumption.

Salad should need just the reverse. You raise salad intake so the MU reduces. Therefore you have to eat more salads and less chicken sandwiches to maximise the utility. So, salad is replaced by sandwiches for chicken.

5 0
3 years ago
Jamison Company reports depreciation expense of $50,000 for Year 2. Also, equipment costing $170,000 was sold for a $6,000 gain
asambeis [7]

Answer:

$44,000

Explanation:

According to the scenario, computation of the given data are as follow:-

Depreciation on Sold Equipment

Particular                                                 Amount($)

Year 1-Accumulated depreciation         550,000

Year 2-Depreciation                                  50,000

Year 2 –Total accumulated depreciation  600,000

Less-Year 2-Reported depreciation         468,000

Depreciation on sold equipment          132,000

 

Received Cash from the Sale of Equipment

Particular                                                Amount($)

Cost of equipment                                        170,000

Less-Depreciation on sold equipment        132,000

Written down value of equipment        38,000

Add-Profit on sale of equipment                 6,000

Sale price of equipment                         44,000

8 0
3 years ago
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