Question

Groupon's "great coupons," which are offered to groups of consumers for products and experiences that the consumers may otherwise not try due to high prices, are an example of ________ reduction, because the financial commitment by the customers is reduced by the Groupon.

Answer 1

ANSWER:

perceived risk

STEP-BY-STEP EXPLANATION:

Perceived risk is the vulnerability a purchaser has when purchasing things, for the most part those that are especially costly, for instance, vehicles, houses, and PCs. Each time a purchaser thinks about purchasing an item, the individual in question has certain questions about the item, particularly if the item being referred to is profoundly evaluated

Perceived risk can incorporate the dread or potentially question a purchaser has that the item they are purchasing will neglect to play out its expected capacity. The buyer may be worried about the possibility that that on the off chance that they purchase a vehicle, the motor or different parts may glitch.

Answer 2

Answer:

The correct answer is perceived risk.

Explanation:

We talk about perceived risk when we refer to the doubts that a person feels when buying something that costs a lot of money, such as a house or a car.

Since the money that is going to be spent is a lot, nobody wants to buy something and then regret it, that's why they want to be sure.

This perceived risk, can play against a company when selling expensive products, therefore the Groupon strategy by offering coupons for experiences that usually cost a lot of money, serves to reduce this risk.

Given this information we can say that the correct answer is perceived risk.