Question

What does a persuasive visual designed to make an argument refer to a. visual rhetoric b. logos c. pathos

Answer 1

a) Visual Rhetoric. Logos means creating a symbol for some fixed thing. Pathos is related to evoking pity or sadness. Both these are clearly can't be the answer. Visual Rhetoric means using visual images to communicate meaning. This includes using visual design to make an argument. So this should be the answer.

Answer 2

A. Visual Rhetoric.

Visual Rhetoric is the study of the persuasive use of images to communicate or promote an idea (or in the case of advertising, a product) to an audience.