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docker41 [41]
3 years ago
7

Which of the following terms refers to the process individuals or groups go through to​ select, purchase,​ use, and dispose of​

goods, services,​ ideas, or experiences to satisfy their needs and​ desires? A. Involvement B. Perceived risk C. Search marketing D. Search engine marketing​ (SEM) E. Consumer behavior
Business
1 answer:
KATRIN_1 [288]3 years ago
6 0

Answer:

The correct answer is E

Explanation:

Consumer behavior is the term which is defined as the study of how the individual consumers, organization or the groups use, dispose, select and buy the goods and the services in order to satisfy the wants and the desires.

In short, it refers to the consumers actions in the market place and the motives or the goals for those actions.

Therefore, the correct answer is the consumer behavior.

You might be interested in
Elastic demand exists when:
arlik [135]

Answer:

B. a small percentage decrease in price produces a larger percentage increase in quantity demanded and total revenue increases. 

Explanation:

Elasticity of demand measures the responsiveness of quantity demanded to changes in price.

Elasticity of demand = percentage change in quantity demanded / percentage change in price

Demand is elastic if a small percentage decrease in price produces a larger percentage increase in quantity demanded . Total revenue would increase because the percentage increase in Quanitity demanded exceeds the percentage decrease in price.

If demand is elastic, a small percentage increase in price produces a larger percentage decrease in quantity demanded and total revenue increases.

Here, total revenue falls because percentage decrease in price exceeds the percentage increase in price. 

Demand is inelastic if a small percentage decrease in price produces a smaller percentage increasein quantity demanded.

Demand is perfectly inelastic if the quantity demanded remains the same regardless of level of price.

I hope my answer helps you

6 0
3 years ago
Blossom Company purchased equipment on January 1 at a list price of $100000, with credit terms 2/10, n/30. Payment was made with
VikaD [51]

Answer:

the total cost of the new equipment is $105,500

Explanation:

The computation of the total cost of the new equipment is given below:

Total cost of the new equipment is

= Net price + Sales tax + Installation charges + Payment for concrete slab

= [$100,000 - ($100,000 × 2%)] + $3,000 + $1,500 + $3,000

= $105,500

Hence, the total cost of the new equipment is $105,500

6 0
3 years ago
How many european union countries use the euro as their official currency?
BlackZzzverrR [31]

Answer:

19

Explanation:

The euro is the sole currency of 19 EU member states: Austria, Belgium, Cyprus, Estonia, Finland, France, Germany, Greece, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, the Netherlands, Portugal, Slovakia, Slovenia, and Spain.

6 0
3 years ago
Explain how an understanding of consumers' learning processes might affect marketing strategy planning. give an example.
Leokris [45]
Understanding the consumer's learning helps design a marketing strategy by identifying the patterns that can be created by the consumers. A business should learn to gather the common interest that they would want on a product which it can provide. Uniqueness, quality, and usability should be targeted so they can easily attract them. It can also be reinforced through advertisements that would draw them on acquiring the products. 
7 0
3 years ago
e payoff matrix below shows the payoffs (in millions of dollars) for two firms, A and B, for two different strategies, investing
Harman [31]

Answer:

Invest

invest

Explanation:

Game theory looks at the interactions between participants in a competitive game and calculates the best choice for the player.

Dominant strategy is the best option for a player regardless of what the other player is playing

firm a can either earn20 or 70 if it advertises or 5 or 50 if it does not advertise. this is the same for firm B.

Thus the option that would yield the highest payoff is for both firms to advertise.

this is an example of prisoners dilemma

7 0
3 years ago
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