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Masteriza [31]
3 years ago
10

Budweiser is well known for the use of humor in its ad campaigns for Bud Light beer. Based on the use of humor in advertising fo

r beer, does Budweiser believe that beer is a high-involvement or low-involvement purchase for most consumers? Explain your answer using the elaboration likelihood model. (Chapter 6)
Business
1 answer:
Alona [7]3 years ago
4 0

Answer:

Explanation:

Low involvement. The major reason for the advertisement is not so that there will be high involvement buyer, with information about the product (beer) to be produced deeply to form strong attitudes, but the advertisement is basically for entertainment and also so that good feeling can be associated about the advert and product (beer). In fact the major disadvantage about the use of humour in advert is that people can remember the advert and forget the brand or product been advertised.

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Beta Corporation wrote off $100,000 due from a specific client in March 2011. However, this client was able to make a Partial pa
Otrada [13]

Answer:

Option D Allowance for noncollectable Accounts.

Explanation:

The bad debt recovery recording is a two step process.

Step 1 Reverse the entry of bad debt with the amount received

Dr Trade Receivable $40,000

Cr                   Bad debts    $40,000

Step 2 Now record the receipt of amount as a reduction in trade receivable and increase in cash asset.

Dr  Cash  $40,000

Cr Trade Receivables $40,000

The only account unconsidered here was Allowance for the noncollectable account.

4 0
3 years ago
What is an externality? how do externalities relate to socially optimal quantity?
Elodia [21]
An externality in business or economics is where an industrial activity has an unexpected side effect which does not figure in the cost of the goods and services involved.  For example, I worked many years at a large mine. Just the existence of the mine there meant it was a no-hunting area so a side effect was that the moose used it as a refuge during hunting season which as a side effect was beneficial to the moose (and deer). Another example is that we used to crush mine rock for the haulroads for winter traction. As a result, it was found that the fines from this were concentrated with copper values so were put in the mill for processing-an unexpected outcome.
7 0
3 years ago
A decrease in the price of a good will lead​ to:_______
butalik [34]

Answer:

C. a movement down along the supply curve for that good. 

Explanation:

A decrease in price would lead to a decrease in the quantity supplied and a movement down along the supply curve.

This is in accordance to the law of supply which says the higher the price, the higher the quantity supplied and the lower the price, the lower the quantity supplied.

6 0
3 years ago
What aspects of managing your account were probably more difficult before online banking was available?
sveticcg [70]

Answer:

One of the main advantages of online banking is that you can access information about your account immediately and from anywhere. Before online accounts were available, you had to go to a bank or ATM on some specific cases if you wanted to carry out any type of transaction, e.g. pay a service or transfer money. Online accounts make it less likely for a person to go to a bank, e.g. in order to get a loan, I did it all online, I didn't even need to go to the bank.

5 0
3 years ago
Please help me asap. Will give brainliest answer too.
S_A_V [24]
An example is clothes. A younger teenager might want to show more skin and want all the cool new styles but older people generally just want to wear comfortable durable clothes. I hope that helps
8 0
3 years ago
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