Social and religious conservatives responded to the cultural upheavals of the 1960s with "social conservatism" and "renewed conservative grassroots activism". Conservatism isa political ideology focused on the preservation of traditional values and beliefs, hearkening back to values believed to be present at the American founding. <em>There was a significant increase in activism and conservatism as a reaction to the counterculture and cultural upheaval of the 1960s–1970s.</em>