Answer: product benefit
Explanation:
When advertising a particular product, the product benefit simply means the benefits that the consumers will enjoy when they bunch such products.
In this case, Better Not Younger focuses on how its products make aging hair feel softer, therefore thus is the product benefit as this is what the consumers will enjoy when they purchase it.
Answer:
b. Expenses are increased on the left side of their T-account because they decrease equity.
Explanation:
Expenses arise during operation. The conceptual framework defines expenses as decrease in economic benefits as a result of increase in liabilities and decreases in assets. The result being a decrease in equity attributable to shareholders. Examples of expenses include depreciation, interest, utilities and wages expenses.
Answer:
Incorrect Statement : When price elasticity of demand is very high, we say there is brand loyalty
Explanation:
Price elasticity of Demand is the responsiveness of quantity demanded to a change in price. That is, how much demand changes when there is a change in price. If demand changes significantly, it is price elastic (PED > 1), where the % change in price is lower than the % change in quantity demanded. On the other hand, if the change in demand is insignificant it is price inelastic (PED < 1), where the % change in price is higher than the % change in quantity demanded.
Brand loyalty is where consumers are likely to continue to purchase a product even with price changes and even if there are many other substitutes i.e. they are loyal to that brand. Hence, products with brand loyalty tend to be price INELASTIC, where even if the price is raised, it won’t impact demand as much since they still want to consume that product from that brand.
The answer is department overhead rate method and cost activity