D). The Senator, who served two terms on the House Finance Committee recommends saving at least 10 percent of take-home pay in retirement fund.
Explanation:
'Ethos' is exemplified as the technique or mode proposing an ethical appeal based on the speaker's character to persuade the readers to believe in the claim or argument. It is one of the three 'modes of persuasion' as proposed by Aristotle that chiefly focuses on ethics or moral conduct of the people. The other two being logos(appeal to logic) and pathos(appeal to emotions).
As per the question, the last option exemplifies 'ethos' as here the claim is formed on the basis of the speaker's(The Senator's) character or credibility. Therefore, <u>option D</u> would be the appropriate answer.
<em>"Ethos"</em> identifies the set of habits, attitudes and believes of someone or a group of people, or society; <em>(what is characteristic of them)</em>.
<em>"Ethos" </em>comes from the Greek language, meaning <em>"character"</em>; and as an element of speech or writing, is a <em>mode of persuasion</em> used to build an argument on ethics <em>(moral standards and conduct)</em>, the authority or the credibility of someone in society.
Thereby the answer is (D.), the argument is built on the credibility of "The Senator".
