Explanation:
We can cite as the two strategic issues of change that most organizations currently face, such as
1- Employee motivation.
2- Use of resources.
Currently, in the macroeconomic context, companies face important challenges in carrying out their activities. Some of these challenges are related to technological changes that are occurring more and more rapidly in the world, which means that the company's communication and integration with society is developed in a much closer and more responsible way.
The external factors that can influence the potential of companies in the short and long term, can be social problems, political challenges, social and environmental costs, legal issues, etc.
As society currently sees companies as agents responsible for promoting improvements for localities, companies now have greater responsibilities in carrying out programs and procedures that attest their corporate governance to stakeholders, seeking to comply with the best social and environmental practices, which can often be a strategic challenge, in the form of motivating employees and employing resources that are in compliance with what is required by ethical and legal issues.
