Institutional markets are the category under which hospitals, colleges, museums, and universities come.
Institutional organizations buy goods and services for the production of their own goods and services. They are non-profit organizations that are established only to offer services to the public. These markets are categorized as low budgets and captive patrons.
The main player of the institutional department is the government. Most hospitals, colleges, universities, and museums fall under the control of the government. For the other hospitals, colleges, universities, and museums that are under the private players, a seperate account will be maintained by them for maintaining the record of transactions.
The other option like business customers which deals with the normal buying and selling transactions. The reseller market consists of the wholesaler market that sells goods to the retailer for reselling the goods. The government market is where government transactions are carried on. The producer market produces the goods or manufacturers the goods and sells them to the market. So the institutions that are provided all come into the institutional markets.
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Answer:
They should conduct a market research, since probably they are targeting the wrong market segment.
Explanation:
A market research, if done correctly, should allow them to gather information about who are their potential customers (target market) and what do they need or want.
Answer:
Sunk cost
Explanation:
The sunken cost is the expense previously incurred that will not be compensated in future. Plus, it's also called past expense.
The cost at the time of decision-making is not significant and it should be ignored.
In the given question, the $3,500 spent which is not now recovered and hence represents the sunk cost
Answer:
3) a watchdog group.
Explanation:
"Citizens for a Greener America" is an organization that tries to monitor the carbon footprint of other institutions and then will make the information they discover public.
"Citizens for a Greener America" acts as a watchdog group that tries to discover and make public undesirable activities carried out by government, public or private organizations.
Answer:
The higher discount rate lower the banks incentive to borrow from the Fed, lowering the quantity of reserves, and causing the money supply to fall.
This is because a higher discount rate makes borrowing from the Fed more expensive. Some of the money that would have been borrowed from the fed becomes bank reserves, and some other becomes loanable funds that increase the money supply. As a result, if banks borrow less from the fed, the money supply falls (or grow less).
The Fed Funds rate is the rate that banks charge one another for short-term overnight loans.
This occurs when banks are stripped of cash, and rely on other banks to meet their cash requirements for the day.
When the Fed buys government bonds, the reserves in the banking system increases, the banks demand for the reserves decreases, and the federal funds rate falls.
When the Fed buys government bonds, it is essentially creating money. This money enters the banking system in the form of reserves, of which some are loaned out, creating even money. Demand for the borrowed reserves falls because banks now need less of it, and as a result, their price: the federal funds rate, also falls.
Explanation:
