This is the knowledge/expectations stage of the hierarchy of effects, because Linda is now aware of the product and is starting to learn about it.
The hierarchy of effects is:
1. Awareness - know the product exists
2. Knowledge- learn about the features of the product
3. Liking - make sure the customer likes the product and if not, figure out why
4. Preference- customers want your product over other brands
5. Conviction- the decision to make the purchase
6. Purchase - actually going out and buying the product
Answer:

Explanation:
<em>Hey there!</em>
To find the amount of 1/2’s in 6 we will divide,
6 / 1/2
= 12
So there are 12, 1/2’s in 6.
<em>Hope this helps :)</em>
Answer:
A. the present value of the future dividends the company pays.
Explanation:
The net present value (NPV) of a project can be defined as the difference between present value of cash-inflow into a project and that of cash-outflow over a specific period of time. Thus, it is simply the value of all cash-flows for a project with respect to its life span.
The underlying assumption of the dividend discount model is that a stock is worth the present value of the future dividends the company pays.
Generally, all financial assets or securities can be securitized i.e turned into a tradable item that can be used to generate money for a potential investor or the owner of the financial asset.
For example, a mortgage backed security can be used as securitization.
<u>Answer:</u> Sunk cost
<u>Explanation:</u>
Sunk cost means the expense which has been already met by the firm and they cannot be recovered at any rate. Sunk costs are not based on the future decisions as these expenses for the firm are the same irrelevant to the project which it is assigned. Sunk costs are not a part of the budget plan.
In the given scenario the delivery company has spent $3500 in order to upgrade the truck. So $3500 is treated as sunk cost in the proposed project.
Answer:
save each year to reach their goal is $2152.48
save each year to reach their new goal is $2869.97
Explanation:
given data
amount saved = 120,000
Rate of Interest earned = 12.0 %
time = 18th birthday
solution
we consider here annual savings is = P
we use here formula for future value of annuity that is
future value of annuity = P ×
................1
here r is rate and n is time period
put her value
$120,000 = P ×
solve we get P = $2152.48
save each year to reach their goal is $2152.48
and
for $160,000 at 18th Birthday
we consider here annual savings = P
so from equation 1
we put here value
future value of annuity = P ×
$160,000 = P ×
solve and we get P = $2869.97
save each year to reach their new goal is $2869.97