Persuasive writing, also known as the argument essay, utilizes logic and reason to show that
one idea is more legitimate than another idea. It attempts to persuade a reader to adopt a
certain point of view or to take a particular action. For example, the argument must always use sound
reasoning and solid evidence by stating facts, giving logical reasons, using examples, and
quoting experts.
Theme
In a work of non-fiction, its called main idea.
