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alexgriva [62]
3 years ago
6

A national political organization segmented the area of Jackson Hole, Teton County in Wyoming for its political marketing campai

gn. It found that 48.7% of the population has a bachelor's degree or higher, and that the population’s ethnicity is 80.9% caucasian, 1.2% and 1.0% Native American, and 15.2% Hispanic. It also found that the population is 48.2% female. What segmentation analysis approach did the organization use? a) behavioral segmentation.
b) geographic segmentation.
c) decision maker segmentation.
Business
2 answers:
kompoz [17]3 years ago
6 0

Answer:

b) geographical segmentation.

Explanation:

Geographic segmentation is a common strategy when you serve customers in a particular area, or when your broad target audience has different preferences based on where they are located. It involves grouping potential customers by country, state, region, city or even neighborhood.

The findings that result from geographic segmentation allow small businesses to focus their marketing efforts specifically on their defined area of interest, therefore avoiding inefficient spending.

Vesna [10]3 years ago
5 0

Answer: b) Geographic segmentation

Explanation: Geographic segmentation is a segmentation strategy used to divide a target market on the basis of its area or geography.

It involves a process of grouping customers based on where they live. Their varying differences in interests, values and preferences are considered in this type of market segmentation.

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Winsor Clothing Store had a balance in the Accounts Receivable account of $760,000 at the beginning of the year and a balance of
natulia [17]

Answer:

The correct answer is 40.6 days. None of the options is correct.

Explanation:

The average collection period of the accounts receivable is how long it takes the company to collect its accounts receivable. It is expressed as: (Average accounts receivable / Net credit sales) x 365 days.

Average collection period = [($760,000 + $840,000)/2 / $7,200,000] x 365 days =  40.6 days

This means it takes the company 40.6 days to collect its accounts receivable.

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3 years ago
Money markets trade securities that I. mature in one year or less. II. have little chance of loss of principal. III. must be gua
IRISSAK [1]

Answer:

I. Mature in one year or less.

Explanation:

Money market securities matures in one year or less. It is not assured that principal amount will be safe and government does not guarantee for these securities but they ensure through regulatory bodies that these securities must have a minimum credit rating to be traded in the market. So option I is correct.

6 0
4 years ago
. Based on the following data, Accounts payable…………………………………………………..... $62,000 Accounts receivable…………………………………………………. 100,000
Temka [501]

Answer:  $428,000

Explanation:

Given that,

Accounts payable = $62,000

Accounts receivable = 100,000

Cash = 30,000

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Land = 160,000

Common Stock = 200,000

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Dividends = 56,000

Expenses = 40,000

Total assets = Accounts receivable + Cash + Inventory + Land

                     = 100,000 + 30,000 +  138,000 + 160,000

                     = $428,000

3 0
3 years ago
ABC Company was organized on January 1, 2021. The firm was authorized to issue 150,000 shares of $8 par value common stock. Duri
soldi70 [24.7K]

Answer: $780,000

Explanation:

The Paid-In Capital refers to the amount of Equity in the company which can also be said to be the amount of money raised from share sales;

= (45,000 * 10) + (30,000 * 11)

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3 years ago
The Federal Reserve decides that it wants to permanently reduce the inflation rate to 5 percent. To do​ this, the Fed would use_
lukranit [14]

Answer and Explanation:

The Fed would use Expansionary monetary policy

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3 years ago
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