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muminat
3 years ago
11

The heart of the marketing mix is the:

Business
1 answer:
Ray Of Light [21]3 years ago
7 0

Answer:

The correct answer is A. Product offering and product strategy.

Explanation:

The marketing mix is one of the classic elements of marketing, it is a term created by McCarthy in 1960, which is used to encompass its four basic components: product, price, distribution and communication. These four variables are also known as the 4Ps for their Anglo-Saxon meaning (product, price, place and promotion). The 4Ps of marketing (the marketing mix of the company) can be considered as the traditional variables that an organization has to achieve its business objectives. For this, it is absolutely necessary that the four variables of the marketing mix be combined with total coherence and work together to complement each other.

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Strengths and weaknesses Group of answer choices should be kept confidential. are areas of high and low capability. relate to th
zaharov [31]

Answer: are areas of high and low capability.

Explanation:

Strength and weakness are areas of high and low capability. Some examples of the strengths that an organization has include large market share, strong employee attitudes, economies of scale, hug integrity etc. These gives an organization an edge over its rivals.

The weakness of an organization makes such organization lag behind its rivals.

7 0
3 years ago
Which of the following situations would not result in auditors adding an additional paragraph to their report without modifying
nignag [31]

Answer:

The answer is letter C.

Explanation:

The situation that would not result in auditors adding an additional paragraph to their report is reference to a departure from GAAP that is material, but not pervasive, to the financial statements.

4 0
4 years ago
A company invests $1 million to clear land and plant pine trees. The trees will mature in 10 years and the company expects to se
Len [333]

Answer:$300,000

Explanation:if the company sells the trees at the rate of $3000000 in 10 years, the annual rate of return on $ 1000000 investment will be $300000 ($3000000/10=$300000).

7 0
3 years ago
Which of these is a major criticism of scientific management?
PtichkaEL [24]

Answer:

The correct answer is the option C: It ignored the social context of work.

Explanation:

To begin with, the name of <em>"Scientific Management"</em> refers to the theory created by Frederick Taylor that focus on the study of the work environment around the years of the industrilization process back then. Therefore that this concept is quite ancient in terms that only looks for that the worker can do and how can he do it faster and more efficiently. A major importance of this study was the use of measuring the time of every worker to see how they were going. So, it is understandable that this process is criticized by many managers of today because it does not have in mind the social context of the workers and only sees them as machine without personal goals outside the work.

6 0
3 years ago
Southern Markets recently paid an annual dividend of $2.62 on its common stock. This dividend increases at an average rate of 3.
Tems11 [23]

Answer:

Dividend yield = 9.67%

Explanation:

Dividend growth rate = Average rate of increase in dividend = 3,8%

Next annual dividend = Annual dividend just paid * (100% + Dividend growth rate) = $2.62 * (100% + 3.8%) = $2.71956

Dividend yield = Next annual dividend / Current share selling price = $2.71956 / $28.12 = 0.0967, or 9.67%

5 0
3 years ago
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