Question

Lee Kwon is a Korean worker who has been transferred by his company to the United States for six months to negotiate a supplier contract. Lee is having some problems understanding how to do business in the U.S. He has tried to get to know his U.S. co-workers, but feels rebuffed when they prefer to just get down to business and get things done. The problem could be the fact that Lee is from a(n) ________, and believes building personal relationships and trust is more important than focusing on doing business as his U.S. co-workers are more comfortable doing.

Answer 1

Answer:

high-context culture

Explanation:

A high-context culture is a form of communicating with people in which the language and its rules play a very blurred role. The communication is primarily executed through the use of contextual elements like the language of the body, the tone used. Only the required information is set out for communication and the verbal expressions are kept aside. The members focus primarily on interpersonal relationships.