Complete question:
Trudy owns a Dell laptop computer. She uses the computer in class and her classmates can see the Dell logo when she uses her laptop. One of her classmates is looking to purchase a new laptop and asks Trudy her opinion of Dell computers. Trudy informs her classmate that she is satisfied with her laptop and recommends that her classmate purchases one, too. For Dell, Trudy is exhibiting some of the benefits of _____.
a. brand recognition
b. brand equity
c. brand insistence
d. brand loyalty
e. brand mark
Answer:
For Dell, Trudy is exhibiting some of the benefits of brand loyalty
.
Explanation:
Brand loyalty is described as favorable emotions towards the company and willingness to buy the same product or service consistently from the same company now and in the future, irrespective of the behavior of the rival or adjustments in the world.
Corporations spend large sums of money in customer support and promotions in order to create and retain brand awareness with the existing commodity.
Coca-Cola Corporation is an example of an established company that has culminated in consumers showing brand loyalty in light of Pepsi's beverages and advertisement campaigns over the years.
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If Ping Wang, the owner, orders in quantities of 300 or more, he can get a 5% discount on the cost of the detectors. I think yes, Wang <span>should take the quantity discount.</span>
Answer:
The correct answer is d. c-chart.
Explanation:
C-charts are used to control the number of defects in a sample of the product or inspection unit. Then, to control this process, an inspector is placed at the end of the production line and every hour removes an inspection unit (in this case a cell phone), verifies and records the total number of defects.
Answer:
a differentiation advantage
Explanation:
This scenario best illustrates a differentiation advantage. This is basically when a company is able to offer a product that, despite being the same as the competitor's product, is slightly different or offers something that the competitors do not. This small difference is what attracts the customers and increases profits. In this case, Fashion Mart Corp is differentiating their product by providing a guarantee of quality, which the competitors offering similar products cannot offer.
Answer:
$8.50
Explanation:
Computation for the net incremental cost or savings of buying the component.
Using this formula
Incremental cost = Purchase price -Cost savings
Let plug in the formula
$37 - ($10.50+ $14.50 + 3.50)
Incremental cost=$37-$28.5
Incremental cost= $8.50
Therefore the net incremental cost or savings of buying the component is $8.50