The answer is: an appeal to show that a higher power supports the idea.
An appeal to authority, also called “argumentum ad verecundiam”, is often considered a logical fallacy in which an argument is based on claiming that a given authority of the topic being treated supports the argument presented. However, some also consider it a sound argument when, in rough terms, both parties in an argument are in accordance as to the validity of the authority being evoked.
In order to gain respect of the people you have to be cruel enough to where they respect you but nice enough to where they do not hate you. If you were cruel everyone would hate you and you would probably get overthrown.