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Kisachek [45]
3 years ago
13

The company would like to initiate an intensive advertising campaign in one of the two market segments during the next month. Th

e campaign would cost $5,600. Marketing studies indicate that such a campaign would increase sales in the Medical market by $49,000 or increase sales in the Dental market by $42,000. Required: 1. How much would the company's profits increase (decrease) if it implemented the advertising campaign in the Medical Market? 2. How much would the company's profits increase (decrease) if it implemented the advertising campaign in the Dental Market? 3. In which of the markets would you recommend that the company focus its advertising campaign?
Business
1 answer:
Anarel [89]3 years ago
7 0

Answer:

Advertising Campaigns form part of Indirect Costs in an Income Statement.

It could be described as Marketing Costs, Adverts Costs or Adverts and promotion Costs. They all represent the same thing.

Advert costs are initiated to boost or build the equity of a brand, thus making it resonate freely in the minds of Consumers to enhance repeat purchases from them.

1. Implementation of Advert in the Medical Market

Changes to company's Profit $43,400

2. Implementation of Advert in the Dental Market

Changes to company's Profit $36,400

3 Advertising in the Medical Market yields a better profit. i would recommend advertising in the Medical Market

Explanation:

1. Implementation of Advert in the Medical Market

Increased Sales projections $49,000

Less Advert Costs -$5,600

Changes to company's Profit $43,400

2. Implementation of Advert in the Dental Market

Increased Sales projections $42,000

Less Advert Costs -$5,600

Changes to company's Profit $36,400

3. Going by the changes in Company Profit

The advertisement in the Medical Market yields a better profit. i would recommend advertising in the Medical Market

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Lisa Frees and Amelia Ellinger had been operating a catering business for several years. In March 2014, the partners were planni
Marat540 [252]

Answer:

Explanation:

Account Name                            Debit                                                   Credit

Cash                                              $160,000

Accounts Receivable                      $2,000

Equipment                                     $ 18,300

Supplies                                         $1,200

Contributed Capital                                                                               $181,500

a. Received $80,000 cash from each of the two shareholders to form the corporation, in addition to $2,000 in accounts receivable, $5,300 in equipment, a van (equipment) appraised at a fair market value  of $13,000 and $1,200 in supplies.

b. Purchased a vacant store for sale in a good location for $360,000, making a $72,000 cash down payment and signing a 10-year mortgage from a local bank for the rest

Account Name                         Debit                                                    Credit

Building                              $360,000

Cash                                                                                                $ 72,000

 Notes Payable                                                                                $288,000

c. Borrowed $50,000 from the local bank on a 10%, one year note.

Account Name                        Debit                                                  Credit

Cash                                     $50,000

Notes Payable                                                                                  $50,000

d) Purchased and used food and paper supplies costing 10,830 in March; paid cash.

Purchase of Supplies:

Account Name                          Debit                                                Credit

Supplies                                 $10,830

Cash                                                                                                 $10,830

Account Name                         Debit                                                   Credit

Supplies Expense                 $10,830

 Supplies                                                                                              $10,830

e) Catered four parties in March for $4,200; $1,600 was billed and the rest was received in cash.

Account Name                         Debit                                                    Credit

Cash                                         $2,600

Accounts Receivable            $1,600

 Catering Revenue                                                                               $4,200

f. Made and sold food at the retail store for $11,900 cash. (assume the cost of these sales was already recorded as part of transaction d.)

Account Name                              Debit                                               Credit

Cash                                               $11,900

Food Sales Revenue                                                                          $11,900

g. Received a telephone bill for March to be paid in April.

Account Name                                 Debit                                               Credit

Telephone Expense                      $420

Telephone Payable                                                                               $420

h. Paid $363 in gas for the van in March

Account Name                             Debit                                           Credit

Gas Expense                               $363

Cash                                                                                                 $363

i. Paid $6,280 in wages to employees who worked in March.

Account Name                          Debit                                                  Credit

Wages Expense                       $6,280

Cash                                                                                                    $6,280

j. Paid a $300 dividend from the corporation to EACH owner

Account Name                                   Debit                                         Credit

Retained Earnings                              $600

Cash                                                                                                      $600

k. Purchased $50,000 of equipment (refrigerated display cases, cabinets, tables, and chairs) and renovated and decorated the new store for $20,000 (added to the cost of the building); paid cash.

Account Name                       Debit                                                     Credit

Equipment                            $50,000

Building                                 $20,000

Cash                                                                                                     $70,000

2)

a  Cash flow from FINANCING ACTIVITIES

b   Cash flow from INVESTING ACTIVITIES ($72,000) and Non-Cash Investing and Financing Activity ($288,000).

c   Cash flow from FINANCING ACTIVITIES.

d   Non-Cash OPERATING ACTIVITIES.

e   Cash flow from OPERATING ACTIVITIES ($2,600); Non-Cash Operating Activity ($1,600).

f   Cash flow from OPERATING ACTIVITIES

g   Non-Cash OPERATING ACTIVITIES.

h  Cash flow from OPERATING ACTIVITIES.

i   Cash flow from OPERATING ACTIVITIES.

j   Cash flow from FINANCING ACTIVITIES.

k  Cash flow from INVESTING ACTIVITIES

5 0
3 years ago
an accountant is 40 years old and has an anticipated retirement age of 70 years old. the accountant plans to save $6,000 per yea
liq [111]

The accountant have upon retirement $336,509.63

What is the future value of an annuity?

The accumulated balance in the accountant's retirement account upon retirement is the future value of $6,000 invested for 3 years earning 4% annual rate of return using the future value formula of an ordinary annuity as shown  below:

FV=PMT*(1+t)^N-1/r

FV=accumulated balance after 30 years=unknown

PMT=annual investment=$6,000

r=rate of return=4%

N=number of annual investments in 30 years=30

FV=$6000*(1+4%)^30-1/4%

FV=$336,509.63

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1 year ago
Costs such as transportation-out, sales commissions, uncollectible accounts receivable, and advertising costs are sometimes call
Flura [38]

Costs such as transportation-out, sales commissions, uncollectible accounts receivable, and advertising costs are sometimes called <u>direct costs.</u>

<h3>Wat are direct cost?</h3>

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Not that A direct cost is one that  be known via to the cost object, that is it can be a service, product, or others.

Hence, Costs such as transportation-out, sales commissions, uncollectible accounts receivable, and advertising costs are sometimes called <u>direct costs.</u>

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A wide variety of mental health conditions—disorders that impact your emotions, thinking, and behavior—are referred to as mental sickness, sometimes known as mental health disorders. Depression, anxiety disorders, schizophrenia, eating disorders, and compulsive behaviors are a few examples of mental sickness.

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Which of the following is a non-price determinant of demand?
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