I think it means find things from their work that make them unique or stand out. Try to look for something they do that no one else does.
Personification is giving human qualities (such as emotion) and actions to nonhuman objects and/or ideas. I think
The correct would be Further⭐️
The answers is B, because as you see in the passage it explains various situations about a broad topic and the answer b is the most logical way to answer the question.
