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Genrish500 [490]
4 years ago
10

Read the article "Organizational Characteristics and Use of Balanced Scorecard Measures in Executive Compensation" by Pollanen a

nd Kangwu Xi.
Based on your reading, write a brief one-page summary describing the use and importance of the balanced scorecard in executive compensation plans.
Business
1 answer:
Gnoma [55]4 years ago
8 0

Answer:

Consider the following explanation

Explanation:

Executive compensation depends on the overall performance of the company sequentially. It depends on various factors which determine the success of the organization. There has being a tool where the overall performance of the company and its overall standpoint is mentioned explaining in detail the occurrence of various events. Balanced score card is nothing but a report card explaining performance. Executive compensation attracts a clause of payment of a certain percentage only after achieving certain specific performance targets. Balanced score cards includes following things

Learning and growth perspective: it includes what the employees learn from the system, their training which is an essential aspect to increase their productivity.

Business perspective: determines how business are performing with regards market capitalization or client conversion ratios, also concerns about the region the business is growing into.

customer perspective: what customer wants, and what is being delivered to him, it helps company to close the gap to increase quality of delivery

Financial perspective: explains ratios, profits, losses, analysis regarding the financial position of the company.

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For many years, Kellogg's Frosted Flakes, a ready-to-eat breakfast cereal, was perceived as a cereal for children. Tony the Tige
fomenos
<h3>Hello there!</h3>

Your question asks what Kellogg's is attempting to do.

<h3>Answer: Reposition its product</h3>

The reason why "reposition its product" is the correct answer because Kellogg's is trying to reposition their product in order to make sales. Frosted Flakes was a big time thing for kids, due to the fact that advertisements involved children since Kellogg's target audience were children. Frosted Flakes were pretty much meant for children. Since the product was meant for children, Kellogg's left the people that actually buy the cereal--adults--out of the scene.

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<h3>I hope this helps!</h3><h3>Best regards, MasterInvestor</h3><h3 />
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