-discipline: your child needs to know right from wrong
-caring: you need to give your child love and support
-protecting: you need to protect your child from any potential danger
These two ways of trying to influence voters are dealt with by the approach to persuasion called
"<span>
the elaboration likelihood model".</span>
ELM or as known the elaboration likelihood model of persuasion
is a double procedure hypothesis depicting the difference in mentalities. The
model means to clarify diverse methods for handling jolts, why they are
utilized, and their results on behavior change. The elaboration likelihood model proposes two noteworthy courses to influence:
the focal course and the peripheral
route.
The research of Hamilton and Rose focus in students that
reads sentences that depicts other working categories has revealed that this
likely happens because of stereotypes that pre-exist in which led them to see
correlations that does not even exist amongst them.