The correct answer would be, Focus on research and development as a form of non-price competition.
Future clothes Inc., a publicly traded company, designs and manufactures wearable technology. Future Clothes should Focus on research and development as a form of non-price competition.
Explanation:
When a company increases its production of goods or services at the same part of the supply chain, this expansion is called as the horizontal integration. Horizontal integration is achieved through increasing production of goods or services through Mergers, acquisitions, internal expansions, etc.
So when Future Clothes have a long period of horizontal integration in the industry, they should now focus on Research and Development in its related products or services as a form of non price competition.
Learn more about Horizontal Integration at:
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Entrepreneurs are people who design, launch and run new businesses that are initially small with an aim of making profit. When entrepreneurs are bringing a new business or a new production method to the market they are innovating. Innovation is the process of implementing new idea or method of production in a business to create or increase value of a organization.
