Explanation:
Commercial communication is a process that must be aligned with the strategic objectives that the company wants to achieve through sales.
For it to occur in a direct, clear and consistent way to its target audience, it is necessary for organizations to develop some essential strategies to reach the correct message to pass on to the public and which are the most effective methods to establish the ideal communication.
Some of them are:
-
Development of a commercial management system with a focus on the target audience
- Definition of communication materials that will support content and approaches (e-mails, folders, websites, etc.)
- Systematization of communication with the client identifying essential steps for building the relationship between the company and the target audience.
- Support for the implementation of commercial communication programs.
It is also necessary to follow certain steps in a commercial communication project, such as making the diagnosis, collecting sales and customer information, mapping needs, etc. After the diagnosis, it is necessary to define a strategic plan, its development and the implementation and monitoring, so that the commercial communication actions reach the expected objective.
The product value and reputation of Nike, Inc. are being compromised by Nike Shoes.
<h3>
What is the Federal Trademark Dilution Act of 1995?</h3>
The Federal Trademark Dilution Act of 1995 amends the Trademark Act of 1946 to give the owner of a well-known mark the right to an injunction and compensation for another person's commercial use of a mark or trade name if that use starts after the mark has achieved notoriety and lessens the mark's distinctiveness.
It defines the criteria the court will use to decide whether a mark is distinctive. It restricts owners of such marks to injunctive remedies unless the person for whom the injunction is requested acted with malicious intent to exploit the owner's reputation or tarnish the mark. It offers further remedies if such intent is shown to have existed.
A person's possession of a valid registration under a specific Act or on the major register renders them completely immune from legal action taken under common or state law to protect the distinctiveness of a mark, label, or form of advertisement against them with regard to that registration.
Learn more about Federal Trademark Dilution Act of 1995 here:
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<span>If the Fed expands the money supply by $1
trillion, the money market will be (letter C.) the equilibrium interest rate
will fall, and more money will exchanged in equilibrium. It is because people
will have more money to spend. Some would choose to use this money to buy goods
and services while other opt to put their money in banks which may lead to
lower interest rates to persuade people in borrowing. </span>
Some of the main responsibilities employers have under OSHA is to <span> Provide a workplace free from serious recognized hazards
comply with standards, rules and regulations issued </span>under<span> the OSH Act. Examine workplace conditions to make sure they conform to applicable </span>OSHA<span> standards.</span>
Answer:
30.92%
Explanation:
You find the answer by calculating the cost of equity using two methods; Dividend discount model and CAPM
<u>Dividend discount model;</u>
cost of equity; r = (D1/P0) +g
whereby, D1 = next year's dividend = 3.00
P0= current price = 13.65
g = dividend growth rate = 11% or 0.11 as a decimal
r = (3/13.65) + 0.11
r = 0.2198 + 0.11
r= 0.3298 or 32.98%
<u>Using CAPM;</u>
r = risk free + beta (Market risk premium)
r = 0.049 + (2.8 * 0.0856)
r = 0.049 + 0.2397
r = 0.2887 or 28.87%
Next, find the average of the two cost of equities;
=(32.98% + 28.87% )/2
= 30.92%
