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igomit [66]
3 years ago
12

The _____, or potential exposures, possible in a medium is arrived at by multiplying the medium's total audience size by the num

ber of times an advertising message is used during the period.
a) gross imperssions.
b) frequency.
c) attention value.
d) effective reach.
e) gross rating points.
Business
1 answer:
ycow [4]3 years ago
3 0

Answer:

a) gross impressions

Explanation:

First of all, impressions are the times an individual member of an audience is exposed to a certain advertisement.

Gross impressions refer to the total amount of times a group of individuals (or households) that are exposed to a certain advertisement during a given media schedule or program.

A single individual might be exposed several times to the same advertisement, therefore the number of gross impressions may exceed the total audience of the media.

Gross rating points measure the audience of a media while gross impressions measure the number of times the audience is exposed to a certain advertisement.

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Blank is a checking that is dishonored because of insufficient funds
alisha [4.7K]
<span> bank account where the depositor can write </span>checks<span>. A bank account where money is stored and returns a low interest rate. The same thing as a </span>checking<span> account. ...</span>Blank is a check that is dishonored because of insufficient funds<span>.</span>
7 0
3 years ago
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What seems to be the main source of conflict between supervisors and the HR department at Sands Corporation? Explain.
Cloud [144]

Answer:

The main source of conflict that occured between the supervisors and the HR departments at Sand Corporation was the division of power that occurred between the Supervisors and the HR departments

Explanation:

The main source of conflict between the supervisors and the HR departments at Sand Corporation was the division of power that occurred between the Supervisors and the HR departments reason been that the supervisors feel that the power and authority that should have been with them or vested on them for hiring, compensation, appraisal, as well as training and pay increases has been appropriated and carried out by the HR departments.

WHILE the HR managers or HR departments on the other hand want to keep the authority to themselves because they believed and known that authority is a source of power.

4 0
3 years ago
Which of the following statements will an auditor most likely add to the negative from of confirmations of accounts receivable t
MrRissso [65]

Answer:

The correct answer is letter "C": "If you do not report any differences with 15 days, it will be assumed that this statement is correct".

Explanation:

Accounts Receivable, or AR, is an accounting term used to refer to the money that is owed to a company by its customers. The customers, who may be individuals or corporations, are the debtors since they owe money for the goods or services provided by the company. When the product is sold in credit the company sets a number of days so that the customer can pay the bill amount. The term usually is 30, 60 or 90 days.

In that sense, and auditor may find 15 days suitable for a debtor for report changes in a statement, otherwise, it is considered as correct.

7 0
3 years ago
If sales volume increases and all other factors remain constant, then the:______.
Montano1993 [528]

If sales volume increases and all other factors remain constant, then the Margin of safety will increase

Explanation:

The margin for safety (MOS) is described as an overall excess of current or expected revenue, expressed either in terms of currency or in units, or as a percentage of total revenues.

One of the main ways to increase the safety margin is through increasing the gross value per unit (if business conditions are favourable) and by reducing the variable cost per unit of the good. This can be accomplished by rising selling costs.

6 0
3 years ago
An investor who was not as astute as he believed invested $276,500 into an account 9 years ago. Today, that account is worth $21
Dimas [21]

Answer:

The annual rate of return is -2.83%

Explanation:

The annual rate can be calculated from the formula FV=PV*(1+r)^N

Where FV is the future value of the investment

PV is the amount invested which is $276,500

N is 9 years

213600=276,500*(1+r)^9

213600/276500=(1+r)^9

divide index on both sides by 9

(213600/276500)^1/9=1+r

(213600/276500)^1/9-1=r

r=-0.02827109

r=-2.83%

Hence the annual rate of return on the investment is -2.83%, which means the investment depleted by 2.83% from initial invested amount of $276,5000 to $213,600 after nine years

6 0
3 years ago
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