Word Choice is the use of rich, colorful, precise language that communicates not just in a. functional way, but in a way that moves and enlightens the reader. In good descriptive. writing, strong word choice paints pictures in the reader's mind.
Ways to make that happen is when people add more exciting words to make the reader really get into the reading (if you know what I mean.) So using more stronger words to jazz the reading\writing up.
