Answer:
Having a great marketing strategy in place is key to the success of any business. Without a marketing strategy, you lack focus. And without focus, you will, quite simply, fail to reach any of the goals and objectives that you have set. Failure to plan is planning to fail.
Marketing is not a standalone, one-off activity. It is made up of several different components that are necessary throughout each and every stage of a business’s endeavours - from long before a sale is even made, to long after. With so much going on, it is essential to have a strategy in place.
 
        
             
        
        
        
Answer:
$3,402
Explanation:
We are to calculate the future value of the annuity
The formula for calculating future value = A x (B / r)
 B = [(1 + r)^n] - 1
R = interest rate 
N = number of years 
(1.10)² - 1 = 0.21
$1,620 x( 0.21 / 0.1) = $3,402
 
        
             
        
        
        
Answer:
Lead generation.
Explanation:
Selling process can be defined as the steps which must be taken by a sales representative when selling a particular product. The selling process begins with identification of potential customers that are willing to purchase the product.
Lead generation is the process of getting customers to buy a product, It involves creating an awareness of the product. This is the initial stage of a selling process.
Lead generation begins with identifying the group of customers to sell to, marketing your products through different mediums, maintaining constant communication with the customers.
 
        
             
        
        
        
Answer:
$1,241
Explanation:
For computing the net advantage to leasing first we have to determine the total cash flow from leasing and total cash flow from buying which is shown below:
For leasing:
Year       Lease payment      PVF at 5.8%    Present value
1              $6,500                   0.9452             $6,144
2             $6,500                   0.8934             $5,807
3              $6,500                  0.8444              $5,489
Total outflow                                                   $17,440
For buy:
Year      Outflow or inflow     PVF at 5.8%    Present value
0            ($23,000)                    1                      ($23,000)
1              $1,610                       0.9452             $1,522
2             $1,610                        0.8934             $1,438
3              $1,610                       0.8444              $1,359
Total outflow                                                   $18,681
Now the net advantage to leasing is 
= Buy outflow - leasing outflow 
= $18,681 - $17,440
= $1,241