A product is made by a company and can be purchased by a consumer in exchange for money while brands are built through consumer perceptions, expectations, and experiences with all products or services under a brand umbrella.
Answer:
<u>Mass Media Advertising </u>
Explanation:
Marketing communication refers to means of marketing the products such as advertising, sales promotion etc. It refers to how the product attributes are conveyed to the prospective customers.
Marketing communicators are the ones who undertake and decide upon marketing communication methods.
Mass media advertising means reaching out to wide masses by means of print media, visual and audio marketing through television, audio marketing through radio.
Mass media advertising involves heavy expenditure and thus before opting for it, the marketing communicators should weigh in or consider other marketing communication modes as well.
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<span>9.20 percent
Re= 0.036 +1.2(0.085) = 0.138
Re= [($1.10 x 1.02)$19] +.02 = 0.0790526
ReAverage = (0.138 + 0.0790526)/2 = 0.108526
WACC = (1/1.65)(0.108526) + (0.65/1.65)(0.098)(1-0.32) = 9.20 percent</span>
An example of a company connecting with customers in its package redesign strategy is creating a resealable package in response to consumer habits.
<h3>What is a redesign strategy?</h3>
A redesign strategy outlines which best practices should be employed first and which should be avoided in order to achieve the goals of the redesign endeavor.
Steps to a successful redesign of business processes:
- Set precise objectives.
- Prioritize each business process after identifying it.
- Make data collection and processing a regular part of your working day.
- A single workflow.
- Give authority to those in charge of processes.
- Single-source information collection.
In order to build the most effective product, the design strategy applies the tactical thinking of a company strategy to the needs of the user. Through innovative applications geared toward the end user, the convergence of business strategy and design thinking accomplishes long-term objectives.
To know more about design strategy refer to: brainly.com/question/14506200
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