Explanation:
Gabi's Starbucks experience is a clear example of creating brand value for the consumer, who easily recognizes and chooses it, as she has had previous experiences that have characterized her as positive in her mind, which reinforces brand equity, which is an intangible value and related to unconscious and psychological aspects of the customer.
Brand building is of utmost relevance to value creation, must be very well thought out by marketers, and well targeted to attract a certain audience and to be in accordance with brand identity, one needs to think even the details , such as color, logo, slogan, as well as advertising, promotion, consumer experience, and other tangible and intangible aspects that will help consumers easily recognize a brand and choose it from others.
The consolidation of a brand and the creation of value guarantee the achievement of competitive and strategic advantages in the market.
The answer is 10,000 dollars Google it for more information that's what I did
Answer:
Contribution per unit of scare resource (in hour) = $24 per hour
Explanation:
The question falls under the limiting factor analysis
<em>When a business is faced with a problem of shortage of a resource which can be used to produced more than one product type, to maximize the use of the resource , the business should allocate it for production purpose in such a way that </em><em>it maximizes the contribution per unit of the scare resource.</em>
Therefore Santario Company should allocate the machine hours to maximize the contribution per unit of machine hour.
Contribution per unit of scare resource is determine as follows:
Contribution per unit of scare resource for Model K-3
Contribution per unit of Model K-3 = $6
Machine time per unit = 15 minutes
<em>Contribution per unit of scare resource in minutes</em>
=Contribution per unit/Machine time per unit
= 46/15 minutes
= $0.4 per minute
Contribution per unit of scare resource (in hour)
$0.4 per minutes× 60
= $24 per hour
