Answer:
B, Psycho galvanometer
Explanation:
A psycho galvanometer is one a device used to determine skin changes to elsctrical resistance in response to emotional stress. In advertising, the psycho galvanaometer is used to determine the acceptance or lack thereof of advertisements, products, etc. If there is a low resistance of the skin to electrical responses, then the advetisement is successful. If resistance is high, the advertisement is not successful and a new advertisement should be considered.
Answer:
before tax corportate bond equivalent: 11.15%
Explanation:
The municipal bond are tax-free making them more attractive than normal corporate bonds.
thus, the municipal bond rate should be compare with the after tax rate of a corporate bond:
before tax rate ( 1 - tax rate) = after tax rate
<u>For this case:</u>
the after tax rate is 7.25%
and the tax bracket is 35%
before taxes ( 1 - 0.35) = 0.0725
0.0725/.65 = 0,1115384 = <em>11.15%</em>
Answer:
Part a. Manufacturing the goods at home and let overseas sales managers handle the marketing.
Advantages
- Can have a full authority in production activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The foreign sales agents will enhanced the understanding of European marketplaces.
- It lower the exit costs if product fails.
Disadvantages
- Having lack of information in European pharmaceutical procedures.
- The foreign agents may damage the brand name if not prudently handled.
- Additional costs in delivery of the products.
Part b. Manufacture the products at home and set up a wholly owned subsidiary in Europe to handle marketing.
Advantages
- Having full control in manufacturing activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The brand name will not be damaged since the marketing is controlled by the same company
Disadvantages
- Utilization of extra resources to be consumed on marketing
- Having lack of information in European pharmaceutical procedures.
- Additional costs in delivery of the products
- Having lack of information in European pharmaceutical procedures
Part c. Enter into a strategic alliance with a large European pharmaceutical firm. The product would be manufactured in Europe by the 50/50 joint venture and marketed by the European firm
Advantages
- The risk is distributed among the firms.
- No additional delivery cost included.
- Knowledge of European organization will be valuable in
- understanding guidelines and advertising in European markets.
Disadvantages
- Having less control in manufacturing activities
- Shared of the profit among the partners.
- Moderate level of exit cost is included.
- Additional firm may harm the brand image.
Answer:
B) Smaller Than 1
Explanation:
Snell's Law states that the ratio of the sines of incidence and refraction is equal to the ratio of the phase of velocities in the two phases. When light travels from a rarer medium like air to a denser medium like water, the light would be refracted towards the normal line. For example, the refractive index of air with respect to glass is represented as;
<em>sin i / sin r</em>
If light rays travel from glass which is a denser medium to a rarer medium which is air, the light rays would bend away from the normal line, and then the angle of refraction would be greater than the angle of incidence. So, the refractive index of the rarer medium which is air with respect to the denser medium which is glass will be smaller than 1.
Answer:
In process improvement, a SIPOC (sometimes COPIS) is a tool that summarizes the inputs and outputs of one or more processes in table form. It is used to define a business process from beginning to end before work begins.
