Heuristics are methods for decision-making that, while effective enough to achieve a goal, do not provide optimal solutions. For this reason, they are also called "mental short-cuts".
Some examples of heuristics are the availability heuristic (retrieve only the most recent or available information) or simple trial and error.
<span>A would be the most correct answer in this case. The French settlers were more interested in the fur trade and getting resources than they were with colonization. English settlers were much more interested in having lands to expand and colonize.</span>