Answer:
The correct answer is Market Segmentation.
Explanation:
Market segmentation is the division of the target audience of the company into groups or subgroups. Through market segmentation, the company can adapt its sales campaigns and marketing strategies to specifically target the identified segments.
Most businesses are unable to serve the entire market, so they must identify where they can sell their products better. A business, such as a shoe store, will do research in the shoe market. They will segment their market into groups such as:
- Age
- Sex
- Income level
- Geographic area
- Lifestyle
With market segmentation the store owner will know what merchandise to take to the store. If the immediate area is populated by women under 30 who work in financial services, the owner will have office-type merchandise to attract sales. Management will make announcements in local newspapers and on the radio, appealing to demographics and perhaps giving the store a change of facade.
Answer:
B. Core product
Explanation:
Core products or services are company products/services that are close to the company's core competencies. It describes the utility that a consumer gets from consuming a product. It involves the benefits the product will provide for consumers. In other words it is the main need that is satisfied for which a product is made. The core product is not actually a product itself. The layers are
- Augmented product, and
- actual product
Answer:
True
Explanation:
Collateral is an asset used as a guarantee or security for the payment of a loan. It assures the lender that a borrower will pay back the loan.
If an entrepreneur applies for a business loan, the bank will most likely demand collateral. The entrepreneur will need to offer an asset, either property or motor vehicle, that will act as a guarantee for the loan. Should the entrepreneur fail in repayment, the bank can sell the asset to recover their money.
Few, if any, will lend anyone money based on a business idea alone. Many banks will demand a business proposal to be backed with some guarantee to secure funding.
Answer:
A) To cut the interest rate from 2% to 1.5%, the Federal Reserve needs to increase the money supply. The Open Market Committee will have to sell US Treasury security bonds in order to increase the money supply. This in turn will increase commercial bank's reserves, who in turn, will lower their interest rates in other to get rid of excess reserves.
B) Banks will lend more money because they now have excess reserves. It will increase the nation's money supply because banks create money when they make loans.
C) This will typically increase aggregate demand because a lower interest rate and cheaper loans result in a higher demand for financial securities. Firms will take more loans, they will use this loans for investments, and this investments will in turn increase production. Increased production means a higher supply of goods and services at a better price, and consumers will take advantage of it.
The answer is a.True
The cost of the fixed asset is already excluded from the net income. In this case, the rate of return can be computed by the total net income divided by the cost of the fixed asset. So that would be $200,000/$400,000. The rate of return would be 50%