Question

The market analyst of a chain megastore bakery, called More Dough, asks you to find out why people are choosing to go to smaller bakeries rather than their megastore in the same area. The analyst asks you to visit the smaller bakeries and observe the consumers and owners. After you observe and gather data, you are to bring your findings to a group of researchers who will establish controlled variables and conduct a series of experiments.What research method did you use in this situation?
a. Formal research
b. Informal research

Answer 1

Answer:

a. Formal research

Explanation:

Formal research consists of an organized style of research that makes it possible for students/researchers to deliver their findings in a precise, nearly scientific way. Since its format is strict, formal research represents the most appropriate method for elaborating papers which professionals, educators, and journalists, or the general public will later review.